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China Fashion Show Exhibition Opens In Tokyo Recently

2012/7/21 8:46:00 60

Fashion ExpoFashion ApparelBrand

2012 "perception of China" Japanese line - "Silk Road love story" in China

clothing

Fashion show was held in Tokyo recently.

Wang Chen, director of the Information Office of the State Council of Japan, China's ambassador to Japan, Cheng Yonghua, China's ambassador to Japan, and Chinese and Japanese celebrities in the fashion culture and business circles attended the event and watched the performance.

The 24 Chinese models attending the show include dozens of New Silk Road Model Competition champions and supermodels. This is also a fashion event for Chinese professional models to visit Japan.


This event is hosted by the new Silk Road Fashion agency. 4 Chinese fashion brands display the luxurious atmosphere and exquisite beauty of Chinese cashmere, Chinese silk, Chinese clothing and Chinese bridal gown with their classic design and latest fabrics and craft production.



The reporter also made a detailed understanding of the related situation of Japan's trip to Ma Feng, executive vice president of the China silver industry.


Ma Feng said in an interview that the Ningxia silver cashmere industry, founded in 1998, is mainly engaged in the production and sale of no plush, cashmere, cashmere yarn and cashmere products, and is the only listed company in China that specializes in cashmere and its products.


Ma Feng told reporters that Japanese consumers have a strong demand for high-quality clothing such as cashmere, and the company has specific business development for the Japanese market. So participating in this event is very important for Japanese clothing industry and cultural circles to have a more detailed understanding of Chinese cashmere.

Ma Feng said that the products of the exhibition were all representative garments of the company. After making a comprehensive adjustment of weaving techniques and carefully choosing modern fashion elements, they blended the ancient fashion into the classic design, so that the garments could be more natural and close to the body, and the most close knit line shape could be displayed. It was an ingenious combination of creativity and tradition, mature and fashionable design, colorful yarn, innovative knitting technology, unique tailoring and proportions, and the technical support of the craftsmen, which gave a lot of color to the design of the garments, while paying attention to science and technology and environmental protection.



In the Sino Japanese Fashion Forum, which is being discussed with the Japanese apparel industry, Ma Feng vividly explained the pformation path of Chinese cashmere enterprises from the general situation of China's cashmere industry, the pformation of the silver and cashmere industry, and the design concept of cashmere garments.

From the initial export of raw wool to the rapid growth of cashmere industry, the cashmere industry has strengthened its design and brand experience, and discussed the establishment of cashmere clothing business mode.


Ma Feng introduced that the Bank of China cashmere industry headquarters was located in the high-tech Industrial Development Zone of Yinchuan, China, and was founded in 2010 by the Bank of China International Limited by Share Ltd.

Mainly engaged in fiber products export and import business, travel agency business and other import and export trade.

The company is mainly responsible for expanding the trade in cashmere products in the Japanese market.



It is also based on the layout of the market that the communication between the Bank of China and the industry has far-reaching significance. Ma Feng emphasized that some Chinese brands and designers who participated in the event were also inspired. For example, Guo Pei, the chief designer of rose Fang, she developed and spread the Chinese fashion art through the advanced custom dress, and found the market value of Chinese wedding dress.

The concept of jadeite brand design created by Itou Hiroko, a famous Japanese designer, is also impressed by Ma Feng. A new season of clothing design with natural elements fully embodies the characteristics of the humanistic care of Japanese designers.


Ma Feng said that such outstanding designers as Zhang Zhifeng and Guo Pei should respect the efforts made by Chinese clothing brands for cultural values. At the same time, it is suggested that Japanese designers and brands should care more carefully for natural, environmental protection and humanistic care.

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