With These Innovative Advantages, Sadaer Yarns Become "Phenomenal" Hot Words.

In recent years, with the change of consumption demand, the fabric styles vary greatly, which requires higher physical performance of yarn in all aspects. At the same time, advocating green consumption upgrading trend is becoming more and more intense. Moisture absorption and other properties even better than cotton cellulose fiber yarn is ushering in unprecedented market increments. Keen antennae and innovative research and development capabilities have made the new Sadaer fiber yarn series introduced by the new Huayuan Group popular last year, becoming a hot word for communication between fabric enterprises.

From the upstream industry chain, what are the advantages of Sadaer yarn? What is the reason for many fabric enterprises to choose Sadaer yarns? How effective is the actual use of Sadaer yarns? What is the market prospect of Sadaer yarn in the future? And how to further promote the Sadaer brand? Since April 15, 2019, China textile daily has launched a series of reports on "Sadaer yarn declassified". Sai Deli (Jiujiang) Fiber Co., Ltd., new Huayuan Group, Shaoxing coolun Textile Co., Ltd., Shaoxing Yi Yuan needle textile Co., Ltd., Shaoxing Jinqiang Knitting Co., Ltd. Responsible person and related experts asked them to talk about the use of Sadaer yarn and analyze the future development direction.

Deep innovation -- from the source of yarn

Saideli and new Huayuan are long-term partners. Over the years, on the basis of good faith cooperation, both sides have made innovations with strong technical teams. Through the technological innovation and process optimization of both sides, we have jointly produced Sadaer series products whose performance and application effect are comparable to those of high-end cellulose products in the market, but their cost performance is absolutely predominant.

Xu Zhao, technical manager of Sai Deli (Jiujiang) Fiber Co., Ltd. Express, In order to better meet the requirements of spinning high spun yarn in spinning enterprises, Sai Li, on the basis of BVY series products, through technological innovation and process optimization, has introduced 0.9D fine denier Sadaer cellulose fiber. Because of the finer fiber, spinning difficulty has been increased. In order to ensure spinnability, the company has specialized in oil additives and other aspects. At present, the preparation technology and technology level of Sadaer fiber belong to the international leading position. Compared with modal fiber and Lesel fiber, Sadaer fiber has higher cost performance. Compared with conventional viscose fiber, Sadaer fiber has better performance. The existing physical indexes of Sadaer fiber have fully met the production demand of wet textile technology.

stay Lu Huiwen, senior consultant of Ulster technology company It seems that the cooperation between new Huayuan and Sai Deli in developing Sadaer cellulose fiber yarn is a good precedent for the upstream and downstream cooperation in the industry. The two companies cooperate spontaneously to carry out targeted research and development, which not only opens up the sales of products, but also improves the added value of textile products. This way of cooperation is worth the reference of the industry.

" Starting from the source of yarn, integrating the comprehensive resources of upstream and downstream industry chain, developing differentiated, functional, characteristic yarn, fabric and terminal textiles, exploring innovative points of enterprise operation and enhancing personalized competitiveness has become an important demand of enterprises. The innovation we mentioned is not only to achieve innovation in products and processes, but also to innovate in the way of cooperation. We should be deeply aware that innovation has added value. Deep innovation will guide the market and play a positive role in promoting the development of the industry. The cooperation between Sadaer fiber yarn and new Huayuan and Sai Deli is a good case. Lu Huiwen said.

For the environmental issues of concern, new Huayuan and Sai Deli also made great efforts. Cellulose fiber uses 100% ecological wood pulp, which belongs to 100% biological basis. Waste can be degraded naturally and pollute the environment. The production process of cellulose fiber has been certified by SeTP, which has resolved the high pollution discharge in viscose fiber production process, refined the mother liquor recovery and acidity treatment process, and belongs to the green environmental protection type fiber.

Chen Zongli, chairman of new Huayuan Group Express: " We should not only consider the quality of the yarn, but also consider whether our new product is green, and whether it will bring a burden to the environment. Sadaer series yarns are made from cellulose fibers made from certified plantation wood, which are environmentally friendly and environmentally friendly. "

Excellent performance to meet different process requirements

At present, Sadaer fiber has been successfully applied to woven and knitted (warp knitted) products, and applied to all kinds of high-grade fabrics and underwear and home decoration industry in the field of clothing. 100%Sadaer fiber has produced 50 to 120 Siro compact spinning lines in a mass production, with stable indicators and distinctive yarn characteristics. It can match all kinds of high-end differential products.

Speaking of the Sadaer cellulose fiber yarn developed by new Huayuan Group and Sai Deli group, Huang Xiyao, general manager of Shaoxing coolun Textile Co., Ltd. It has four advantages. First, it is suitable for spinning 60 or more high count yarns. "Sadaer fiber is finer and more suitable for spinning high count yarn. In addition, the strength of Sadaer yarn is increased by 10%~15% compared with that of ordinary viscose yarn. Whether it is woven or knitted, the broken ends in production process will be reduced, and the production efficiency will be increased. Huang Xiyao said. Second, yarn hairiness is reduced, suitable for making thin fabrics. Sadaer fiber has good softness, comfort, hygroscopicity and drapability. The fabric is not only good in handle, but also has anti pilling properties. Third, the dyeing performance is stable, the color is gorgeous, the cloth surface is clear and beautiful. Fourth, the advantage of cost-effective is obvious. Huang Xiyao said: "The existing physical indexes of Sadaer fiber are close to modal, but the price is only 300 yuan / ton ~500 yuan / ton than conventional viscose fiber. Compared with modal fiber and Lesel fiber, Sadaer fiber has higher cost performance. Compared with conventional viscose fiber, Sadaer fiber has better performance. "

Shaoxing Yi Yuan knitting and Textile Co., Ltd. It mainly sells yarn produced by Fujian enterprises. General manager Chen Liming Also believe that Sadaer yarns are gradually replacing the modal yarns with the characteristics of high cost performance. He said: "At present, high-end customers demand very high Sadaer yarn, sometimes we are too late to supply. "

According to Chen Liming, With the good performance of Sadaer fiber, the Sadaer yarn series yarn has better spinnability. It can maintain good shape and dimensional stability, and has stable wrinkle resistance and ironing. It is more convenient, natural and wide application. On the other hand, Sadaer yarn quality is stable, easy to manage, no higher requirements for production equipment, strong adaptability to production environment such as temperature and humidity, various wrapping phenomenon, low material loss rate, and all yarn index of products have been greatly improved. It is suitable for mixing different types of fibers.

Besides, Sadaer fiber yarn also has anti pilling properties, and there will be no large area pilling phenomenon after repeated washing. "From the new Huayuan Group's strict control over production management, the quality of Sadaer yarn is excellent, which provides a foundation for users to further develop high value-added terminal products. Chen Liming said.

Promoting brand -- Practicing sustainable development

In today's information age, "good wine is also afraid of deep alley" example is not uncommon, but for Xinhua source, customer feedback is the most powerful publicity.

" The ultimate goal of our brand promotion is customer to word of mouth. Our goal of brand promotion is to make yarn satisfying customers and let our customers be our brand spokesmen. "When it comes to Sadaer brand promotion," Chen Zongli confidently said. Chen Zongli believes that the best way to display Sadaer yarn products is to show the finished products after the application. "Speaking with the most intuitive exhibits is far more powerful than describing the concept." "

With regard to the development direction of Sadaer yarn, Huang Xiyao believes that the front-end should start from the source of fiber and yarn, integrate the resources of upstream and downstream industry chain, and develop differentiated, functional, characteristic yarn, fabric and terminal textiles to lead the market demand. The combination of backend in brand operation and capital promotes consumption to move from low end to high end, which is the two important direction to reconstruct textile ecological chain.

At present, new Huayuan and Eastern Liaoning University jointly set up the "new material Textile Application Research Institute", will further study and give full play to the advantages of Sadaer cellulose fiber application. With the support of our company's engineers and professors, I believe that Sadaer products can achieve sustainable development without environmental pollution. Chen Zongli said.

In addition, the user enterprises also gave their own suggestions. Huang Xiyao believes that the textile market has entered the stage of customization and customization. In the process of Sadaer yarn gradually recognized by customers, the new Huayuan Group can increase its support and provide more personalized services according to user needs. In the form of spinning, Sadaer yarn can not be restricted to single spinning Siro compact spinning. Through process optimization, it can be applied to various high-end blended products in batches. At the same time, yarn dyed yarns and core spun yarns can be developed to meet the diverse needs of customers.

Shaoxing Jinqiang Textile Co., Ltd. uses fabric samples made from Sadaer cellulose fiber yarn.

Chen Rongfeng, chairman of Shaoxing Jinqiang Knitting Co., Ltd. It shows that brands like ZARA have strong industrial chain organizing capabilities, which can integrate the upstream and downstream resources of the industry chain and gain more profit margins. Therefore, the new Huayuan Group should learn from the brand operation experience of Lenzing Co and other enterprises, and the marketing of Sadaer products also needs more downstream businesses such as fabrics, clothing, and the participation of traders.

User said

Huang Xiyao, general manager of Shaoxing coolun Textile Co., Ltd.:

Several large scale knitting enterprises in Shaoxing area feel good after trying out Sadaer series yarns. At present, the difference between Sadaer yarn and conventional viscose yarn is 1000 yuan / ton, which is 5000 yuan / ton cheaper than modal yarn, which brings more profit margin to downstream enterprises. On the whole, we are optimistic about the development prospect of Sadaer yarn. As a partner of new Huayuan Group, Shaoxing coolun Textile Co., Ltd. will cooperate with Sadaer yarn research and development.

Chen Liming, general manager of Shaoxing Yuyuan Textile Co., Ltd.:

At present, the demand of high-end customers for high count Sadaer yarn is very high, sometimes we are too late to supply. A customer enterprise based on Sadaer yarn has developed and developed high-end fabrics, supplying brand enterprises with a profit of tens of thousands of yuan per ton. In addition, close communication and cooperation has made Sadaer yarns quickly recognized in the market. We will communicate with the new Huayuan Group in time for the feedback from customers. The timely response of customers' opinions is the advantage of the new Huayuan Group. Many special varieties are developed by new Huayuan Group according to the needs of customers. It can be said that there is still a lot of market space for Sadaer yarn in the future.

Chen Rongfeng, chairman of Shaoxing Jinqiang Knitting Co., Ltd.

We are a long-term strategic partner with the new Huayuan Group. After the new Huayuan Group develops Sadaer series yarns, we provide the first batch of products to us for the development of knitted fabrics. The new Huayuan Group was surprised to see the fabric we developed. At present, we use Sadaer yarn more than 10 tons per day, and the imitation Tencel fabric developed by Sadaer yarn has a good market. This is the most popular market this year. I believe the new Huayuan Group will introduce more new varieties in the future, and we will also make more suggestions with R & D.

Experts say

Lu Huiwen, senior consultant of Ulster technologies.

The demand characteristics of product differentiation and individuation in terminal market make Sadaer yarn have a steady number of users in the short time to enter the market, and get the approval of many textile enterprises. At present, the Sadaer fiber developed by new Huayuan and Sai Deli is based on the needs of users and the change of fiber fineness. It has improved many spinning indexes, and there is no production problem. With the continuous improvement of technology and market demand, Sadaer fiber will gradually replace high-end cellulose fiber products.

In the current environment of industry changing, domestic and international trade environment complex, market demand diversification, personalized products are more popular, product backlog is small, profit space is bigger. In the future, new Huayuan and Sai Deli can further improve the basic physical properties of Sadaer fiber series yarn, and further enhance the properties of flame retardant, waterproofing and UV protection of fiber yarns. At the same time, develop and popularize colored Sadaer fibers as far as possible. With the promotion of Sadaer brand awareness, Sadaer fiber yarns incorporating technology, green and fashion will gain more market recognition and expand wider application scope.