The Future Has Come, Sinbad'S Layout In The New Opportunity Of The Clothing Industry.

After China's economy has entered the new normal, the economic growth rate is slowing down and the residents' income is expected to be lowered. At the same time, under the impact of the electricity supplier channel and the foreign brands coming into being, the choice of consumers is expanding, consumer behavior is becoming more rational, and products of higher cost performance are pursued. The fast fashion brand with ZARA as the top is accelerating expansion.

The opportunity of garment industry in the new normal of China's economy

Today, fast fashion speeds up the layout of the two or three tier cities, and continues to strengthen its leading position and competitiveness in the market.

The industry predicts that the expansion of product lines in China will become faster and faster in the future.

At the same time, with the development of consumption subjects and the development of network technology, consumer demand is more diversified.

More and more fast fashion brands and Internet brands shift their strategic focus to grasp the trend of fashion trend, and the demand for single volume flexible production is more and more obvious.

On the other hand, the net red economy has been concerned by people and has become an important development trend of the new economy.

Network red people, with the help of "weak ties and strong influence", have become an effective channel for electric business diversion.

As far as the present situation is concerned, net red economy is a new way of thinking in order to realize the reconstruction of traditional industries and consumption patterns and establish a brand new mode of economic development.

Objectively speaking, although the change of consumer demand and the rapid growth of Internet traffic, the fast fashion and the net red business have been growing rapidly in recent years and attracted the attention of the capital market. However, after the scenery, the supply chain of "how to produce" and the personalized demand of consumers aroused by the new operation mode have been solved. The supply chain has put forward "flexible single volume, multi variety and quick turnover" requirements, which poses a new topic for the organization mode of the traditional supply chain of clothing.

The flexible pformation of garment industry supply chain is imminent.

Under the new trend of the clothing industry, the traditional supply chain has hardly been able to meet the new market demand. The three clothing consumption problems of "fashion", "low price" and "quality" have caused more and more industry veteran to think about the disadvantages of the traditional supply chain, and also make the flexible pformation of the supply chain more important.

Experts believe that both apparel manufacturers and clothing brands are fighting an industry chain in terms of market competition.

Zhao Yingguang, founder of Han Du Yi house, said: "the development of brand electric business is bound to rapidly increase the demand for supply chain. That is, we hope that everyone will have the Internet characteristics, embrace the arrival of the era of Internet industry, and pform the supply chain from rigidity to flexibility, and achieve upgrading and revolution."

"The supply chain flexibility optimization is very important to the reduction of business cost," said the founder of the Sinbad supply chain. "Fast production of flexible orders is the inevitable demand of clothing business."

This mode can help merchants avoid backlog of large inventories and improve capital turnover.

Merchants can sell products that meet the needs of users through trial marketing, and create hot products.

At the same time, flexible supplement can greatly reduce business risk.

As early as 2012, Sinbad began to focus on the flexible pformation of the apparel supply chain.

The service of Sinbad is part of the clothing brand with flexible OEM demand under the line, and the other part is millions of apparel business operators online.

As the first group to upgrade and upgrade the apparel supply chain, the innovative mode and technology have always been at the forefront of the industry, which is closely related to the principle that Sinbad is adhering to the principle of creating customer value and effectively solving the real needs of customers.

In order to tap the real pain point of the industry, the Sinbad team has contacted many brand customers in the clothing industry, and has heard the voice of the sellers of clothing in their exchanges: in the economic downturn, China is the whole country.

Especially in the environment of low-end supply chain, such as "bad money drives out good money" for many years, hundreds of millions of textile and garment workers in China are full of sense of powerlessness and frustration.

Clothing sellers face the supply chain, anxious and helpless.

They have only two choices, buying the spot or producing the order themselves.

Buying spot will face the risk of "shortage and low quality". The order production must be faced with the risk of "big factories do not receive small bills, small factories are unstable in quality or delivery is not in time".

In this industry context, the Sinbad group decided to use the platform mode and make use of its own experience in the supply chain to really help apparel brands.

Platform mode is to integrate some conscious and powerful small and medium quality clothing manufacturers under traditional Chinese lines, manage them with a set of rules and methods, and release these capacities through platform to the vast majority of current and future garment business providers, and to serve the production of large customized garments at present and in the future.

Only in this way can we have the opportunity to make the whole garment market flourishing, so that the brand can live better. This is the rudiment of the final idea of Sinbad.

Cloud net end mode platform upgrade garment flexible supply chain to supply network

After exploring the flexible supply chain for a long time, Sinbad has enriched and perfected the business mode, upgraded the flexible supply chain to the supply network, and connected and precipitated the national capacity data through the Internet technology: the factory distribution, specialties, technology level and so on can be digitalized and programmed.

Through these data, we can grasp the state of the factory in real time and match the order accurately.

Through the Internet products, we can organize regional productivity and efficient collaboration, improve production efficiency and reduce the waste of cost.

The core logic of the Sinbad supply chain platform consists of three parts: cloud level, network level, and end level.

Cloud surface: "data + algorithm" to build the core.

Sinbad models all orders and deliverability data to store Yu Yunduan for real-time control of company personnel and external customers.

The core of docking "order model" and "productivity model" is algorithm. According to the size, quality and delivery requirements of the order model, the system automatically generates scheduling algorithm, and matches the most matching workshop to generate production plan.

Network level: the three roles of the business network.

They include: brand customers (currently about 200 online / offline brands), supply chain expert group (composed of experienced purchasing and merchandiser), production service center (consisting of 500 workshops, more than 10000 craftsmen, tailoring centers, quality control and Park logistics).

End level: implementation of orders, orders and production schedule management.

Workshops achieve orders and grab orders through the terminal, supply chain experts update production schedule through the end, customers place orders through the end and master the production schedule.

In addition to the software side, the future will also introduce hardware terminals, such as Internet sewing machines and intelligent tailoring, so as to master more real dynamic capacity.

Therefore, in the whole system, a classic business scenario can be summed up as follows: a clothing seller can be dispersed through the client's order, the system is ordered to scatter it into various business modules, the system is assigned to some workshops through the algorithm to the production network, and the production service center carries out fabric purchasing / quality monitoring and logistics distribution, and the manual coordination in the whole process is the responsibility of the supply chain expert of the park.

Under the new normal of China's economy, the garment industry is struggling.

The retail end is still a garment manufacturer. No one is struggling to solve the two ultimate demands of consumers: quality and speed.

These two demands ultimately test the viability of the entire apparel supply chain in this increasingly flexible market, and the importance of "flexibility", "low price" and "quality" to the apparel supply chain is self-evident.

Sinba flexible supply chain platform is reasonable through the "cloud network end" mode of garment win win network, with the upgrading of supply chain, fundamentally overturn the traditional garment manufacturing industry, not only satisfy

The elastic demand, quality assurance and speed advantage of enterprises also promote the rapid upgrading of garment industry from B2C to C2B, so as to help more people realize their brand dreams.