Nike Rise Academy Opens Media Experience Day

Since its first release in Beijing in the summer of 2008, Nike Hyperdunk has made its debut in the Rio sports event with outstanding technical and stylistic innovations.

Nike Hyperdunk 2016 adopts ultra high Flyknit.

Combined with the enhanced version of the precise positioning Zoom Air air cushion unit, it can meet the performance requirements of modern basketball in terms of speed, lateral entry, take-off and impact.

RISE ACADEMY will take the lead in the six cities of Beijing, Shanghai, Guangzhou, Hongkong, Taipei and Kaohsiung. The original intention and goal is to provide the necessary service platform for all basketball lovers to help them perform better on the golf course.

Whether elite players, basketball enthusiasts, female basketball enthusiasts, or children who like basketball, they will find suitable services and training courses in RISE ACADEMY.

In the past two years, Nike's "coming out" activities have inspired more people to participate in the basketball game. Now, Nike RISE ACADEMY will use a new and complete service and training course system to help more people develop correct training habits, improve their skills and show themselves through basketball.

In the summer of 2016, basketball enthusiasts can go to the Nike basketball court of major cities, and train basic personal skills such as shooting, dribbling and defending under the guidance of the international professional coaches team. Nike will also provide the middle and high level elite players with the opportunity to train regularly with Nike high school league Academy teams, and enhance their team awareness and tactical accomplishment.

The service is far more than that: the latest Nike basketball.

Try it on; when you are training, record the action details by professional photography, so as to track the training results; you can also go to the designated retail store of Nike, and enjoy a pair of fixed training plan and personal assessment service with the basketball coach.

This summer, RISE ACADEMY participants also took part in the activities of Nike player Greater China bank, and were close to athletes.

In the future, basketball enthusiasts of different levels and degrees can also get online guidance through the new digital platform, which will provide world-class coaches' online video teaching services through the upcoming Nike RISE ACADEMY official WeChat platform.