How Will Wechat Respond To The Double 12 Tiger'S Mouth Eating Alipay?

Recently, I was told that

It will jointly launch nearly 10 000 stores in the country by shaking up the coupons, sweeping codes and coupons, paying the bill by the game custom package and so on.

Preferential activities cover supermarkets, convenience stores, brands, department stores, business circles, snack bars and so on.

It is reported that from December 10th to December 23rd, users can get a WeChat payment voucher from WeChat's cooperative store through shake up. At the same time, from December 10th to December 20th, users can also collect the general discount from the two-dimensional code of the shopping guide in the major business circles and supermarkets in the country. Besides, in December 10th to December 31st, users will receive some WeChat Games' package when they use WeChat to pay the bill.

WeChat payment relevant responsible person thinks, "every WeChat payment is a communication, is the starting point of service, and also the beginning of the next single business".

He said that with the help of WeChat, payment can not only help offline businesses to improve their service efficiency, but also build up WeChat membership card system, accumulate user data, enhance user loyalty, and pform the past simple commodity relationship into a unity of three relationships among goods, people and services, and integrate online and offline.

Statistics show that Taobao double 12 is a discount shopping activity launched by Taobao platform in December 12, 2012 for small businesses unable to participate in double 11 sale.

Since the double 12 in 2014,

The online discount shop launched by WeChat and other online retailers has begun to drive the offline retail market.