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"Craftsman Spirit" Forging Soul Enterprises

2015/6/6 22:26:00 22

Craftsman SpiritCorporate CultureCompetitiveness

The outstanding minds of all trades and professions are inseparable from the spirit of craftsmen.

A country and nation with artisan spirit and admiration of craftsman spirit will inevitably be less impetuous, more pure, less opportunistic, more down-to-earth, less dross, inferior quality and more superior products, and each of us will naturally feel more comfortable and comfortable.

At present, the Japanese "business saint" rice Sheng and Fu, who are highly respected by Chinese entrepreneurs and created two world top 500 companies, are entrepreneurs with a craftsman spirit. He once said, "we must use our Frank eyes to keep an eye on the scene.

Only in this kind of scrutiny, listening and caring can we hear the product whisper for the first time and find a solution to the problem.

"Holding a magnifying glass carefully to observe the product is equivalent to listening to the sobbing sound of the product with ears." if we find the unqualified product, we will hear the cry of the product, then I will think, "where does the child cry when it hurts? Where is it hurt?" when you take a product as your child, love and observe carefully, you will inevitably get the inspiration and how to solve the problem.

Toyoda Sayoshi, the founder of Toyota Corporation, is not only an outstanding industrialist, but also a craftsman, inventor and research maniac with "craftsman spirit". The loom invented by him still has far-reaching influence on the textile industry.

Toyoda Sayoshi's son, Toyoda Kiichiro, is an "engine fan". Sun Tzu Toyoda Eiji is a research fanatic of working style. He studies how to reduce inventory and reduce costs.

The three generation of research maniac made the TOYOTA empire.

There are also many entrepreneurs in China's leather industry.

footwear industry

Zhou Guorong, the chairman of the company, is an entrepreneur with a craftsman spirit. She said, "why do you make shoes? Because you like it, so do everything possible to do the shoes well. See a person first saw his shoes, from which you can see a person's tastes, preferences, habits and character.

Shoes makers should think about whether the wearers, the wearers are comfortable or not. When I am free, I like to go around the shop and chat with customers, understand their feelings, preferences and needs for the products. Chinese people are very different in their feet, so it is not easy for us to make shoes that are comfortable and fashionable.

When it comes to shoes, Zhou Liang's eyes are shining brightly, which seems to be ignited by something.

Entrepreneurs with craftsmanship do not regard quality as a gift from heaven, but as a necessary condition for competition; entrepreneurs with craftsmen spirit do their best to make the best products, even if other profit oriented competitors are opportunistic, insisting on the same idea; entrepreneurs with craftsmanship will adopt strict standards for the development and manufacture of products and services.

Adhering to the business principle of "making shoes people thinking of wearing shoes", Shuangfeng has carried out strict quality supervision mechanism to ensure the quality of products. The management mode of "upper working procedure service, next working procedure supervision, upper process supervision is not allowed to flow into the next process", and eliminated the unqualified products at the source; staff self inspection, quality inspector special inspection, workshop director inspection, quality inspection team sampling 4 level inspection system, quality regular meeting system, chain and omnibearing quality control to ensure product quality.

In the downturn of consumer demand in recent years, Shuangfeng shoe industry still has a growth trend.

Liu Qiongying, chairman of AI min leather products Co., Ltd. is also an entrepreneur with a craftsman spirit. With sheme brand, he is exploring international road difficultly. Supporting her is the "craftsman spirit" that keeps improving. "Sheme abandons the simple replication of industrialization, respects the aesthetic taste of individuals, and shows the high respect for people and things through artisans' hands and hearts."

From measuring feet - making last - Leather - cutting -

Stitch up

- seam bottom matching

Heel

- a complete set of manual customized process for modification and maintenance takes about 3 months, and more than 100 processes can finish a pair of sheme shoes.

Every pair of shoes of sheme will be tested before I go on sale, until it is adjusted to perfection.

At present, the luxury goods market is almost completely swept away by foreign brands, and Chinese luxury products are hardly involved in competition.

After development and accumulation, our enterprises have been very mature, both in terms of the team building of international designers and the cultivation of advanced technology.

Sheme striving for excellence in technology research and development, inheriting 166 handcrafts in Italy, combining with embroidery, exquisite leather technology and crystal jewelry inlaid skills to create international fashion elements, and also contains the aesthetic elements accumulated in Chinese traditional culture.

Sheme also comfortably walks as a brand self determined standard. According to the research of female foot structure and human mechanics, sheme from last design to sample design, bottom design, material design, process design 5 aspects of checks and checks, and strive to give every sheme wearer the perfect comfortable feeling.

According to the mechanics of human body, the design of last shape, and the establishment of the Asian female foot database, we can ensure comfort in many ways.

Of course, luxury itself is the precipitation of time and love, not by a pair of shoes, but ten years, thirty years or even a lifetime.

I believe that through continuous efforts and perseverance, we will realize the dream of building sheme into an international brand. "


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