Secret Of Vitoria

brand

The secret of Vitoria belongs to the Limited Brands group, a well-known top and middle class clothing manufacturer in the United States. Sexy is her pronoun. She is not only the whole nation but also the leader of underwear industry all over the world. She is elegant, enthusiastic and teasing on the extension platform, which affects the "inner aesthetics" of the world's three billion women's mouths.

The brand is located in young people, especially young women. The products include women's underwear, bra, underwear, swimsuit, casual wear, women's shoes, cosmetics and all kinds of matching clothing, luxury shorts, perfume cosmetics and related books. It is one of the most famous and sexy underwear brands in the world.

Six brand series

1.Blade Runner futuristic animal pattern

2.Age of Elegance

tide

3.Pink Vitoria's Secret young brand

4.Rome Antique imperial pottery pattern

5.Surreally Sexy surrealism painting inspiration

6.Deck The Halls

R & D design capability

Vitoria's Secret R & D design capability can be divided into two main aspects, one is excellent design ability.

Led by Inge Cordsen, a group of young and outstanding designers team, the brand pursuit of originality, focusing on the high quality clothing that is close to the needs of life, integrates the relaxed, elegant, concise atmosphere style, showing the unique British temperament.

The two is the concept of product design.

Product design innovation, short design cycle and wide range of design advantages.

Product sales ability

The secret of Vitoria is a marketing team of 80% of the female labor force. Women know more about women, so they take the boudoir marketing and "secretly" enter thousands of households.

Products are mainly purchased by direct mail in marketing channels.

Platform, coupled with strict customer service mode.

Customer service mode

Using strict customer service mode, detailed catalogue customization, sales promotion design, postal distribution negotiation, payment system secrecy, and after-sales service replacement goods.

Before buying products, it is necessary to try on them before deciding on purchases. Various modes of service are added, such as free postage, discounted consumption cards, etc., to establish brand credibility and reputation.