Del Hui Works With Jay Chou To Create Creative Cards.

In December 6th, Jay Chou brought eleventh new albums of his own.

As the first song of the new album "exclamation mark", "shadow play" has been highly praised on the Internet. The arrangement not only highlights the changes and integration of Chinese and western music, but also gives the shadow art an old folk art with a brand-new style.

With the emergence of five MV, such as sailors' fear of water, the MV of shadow play has been delayed.

According to the conventional creative thinking, there are bound to be some elements of shadow play in MV of shadow play, but Jay Chou insisted at the meeting that "to subvert past expectations, I want something different."

We believe that shadow play should be seen in shadow play. I just don't have it.

This kind of "no no" creative subversion in the MV also has a wonderful interpretation, for example, when the sports car appeared to be thought to be racing, Jay Chou appeared in the scene of the crowd pushing car.

What surprises you most is that Jay Chou's endorsement of sporting goods brand logo and various shoes and shoes and other elements have been interspersed in MV for many times.

In response to this, Jay Chou had revealed in advance that the "del Hui" plane shooting scene the previous day: "(shadow play)" this song is humorous and interesting Chinese style songs.

The dance part has many steps, and also wears the shoes of del Hui.

Del Hui brand implantation is ingenious and quite innovative.

Jielun, vice president of del Hui brand, admitted: "nine years of cooperation with del Hui are more focused on endorsements, movies, concerts and so on.

For the first time, the depth cooperation of the album is the first time.

It is a brand new attempt for Jielun and del Hui brand.

Sports and music are the way of life. The fusion of sports elements and music will bring you a whole new feeling.