Shanghai New Seven Pu Clothing Market "Charity Charity Fund" Unveiling Ceremony

At the ceremony, Ding Zhengxiang said: "after ten years of steady development, new seven Pu has won many first in Cheap Road's commercial clothing District: the first one has a chamber of Commerce, the first one has an individual association, the first one won the national awards, and the first two new enterprises with Party and government work groups."

Shanghai's new seven Pu clothing market is the only "two new" enterprise with "party and government work group" on the Cheap Road clothing and commercial block, and the "Shanghai new seven Pu clothing market charity charity fund" was formally established on the occasion of the 10th anniversary celebration.

The establishment of this fund is of great significance, mainly for rescuing outstanding students from poor families, caring poor groups at the grass-roots level, respectable military organizations, and supporting disaster recovery and material assistance.

On the day of the event, President Hu Yuan Yuan made the first payment of the "charity charity fund" on the same day, and at the same time, all the merchants, staff and the market leaders of the new seven wholesale clothing wholesale market donated money, and the scene raised a total of more than 4 yuan.

The orderly development of the wholesale market of new seven Pu clothing is inseparable from the support of merchants. In recognition of this, thanks to the excellent businessmen who have been cautious and diligent in the ten years development of the new seven Pu, 10th anniversary celebrations have also issued the 7 awards of "ten years of honest business households", "ten years of independent innovation", "ten years of rapid development", "ten years of team cohesion", "ten years of charming fashion", "ten years of hand in hand", and "ten years of common wind and rain".

In the past hundred years, Pujiang has made great efforts to manage the road.

Since its opening in September 2001, the new seven Pu clothing market has continuously created new glory with the spirit of seize the day and strive for perfection. It has become the fashion market with the largest volume of pactions, the highest concentration of brands and the broadest area of radiation in Shanghai.

All the guests attending the meeting affirmed that the new Cheap Road reservoir has made remarkable achievements, but lamented that the history of the new seven pools is only a miniature of the development of the century.

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In the eyes of executive vice president Wang Wei Guo of new seven Pu Industrial Co., Ltd., the biggest Hom of Cheap Road was in the early 80s of last century.

Earlier, it was described that in Cheap Road, "as long as there is a washbasin and a towel to make money", the emergence of many unlicensed street vendors caused chaos in the market order. The tax and management fees were too high, making business households more and more deficient and bruising their enthusiasm. At the same time, the specialized markets in Jiangsu and Zhejiang provinces were built up, and all kinds of tax and management policies were relatively relaxed compared with the Cheap Road market, attracting a large number of owners to run to him.

In the early 80s of last century, the development of Cheap Road's market went to a low level. At the very least, only 229 households were operating. The turnover was also reduced from 44 million 720 thousand yuan in 1985 to 12 million 760 thousand yuan in 1988, and the market was depressed.

In view of the fact that Cheap Road's scenery is no longer, the social parties have given great support.

On the one hand, in order to set up a good market image, the Shanghai municipal government has invested nearly one million yuan to eliminate the spread business and replace the simple iron scaffold with aluminum alloy plastic kiosk.

In November 1984, with the establishment of the Zhabei District Association of individual workers, the legitimate rights and interests of self-employed households were further protected.

With the support of many parties, the Cheap Road market has renewed its birth machine and its market is expanding.

Since 1990, a large number of storefront shops have appeared on both sides of the market. A number of famous brands such as "Santa Fe" and "seven wolves" have been started in Cheap Road, and have been booming to the whole city and the whole country. The market is booming and developing rapidly. Cheap Road has become a famous clothing wholesale market in Shanghai and enjoys a high reputation in the whole country.

On the other hand, in the face of difficulties, the comprehensive economic management department of the government adjusts the measures in time, and at the same time keeps the non-public economy constantly through policies.

The east wind is full of spring, innovation drives new development.

Although the scale of Cheap Road's operation is expanding rapidly, its social word-of-mouth is not good enough.

Due to historical reasons, Cheap Road has long been dominated by cheap and low-grade clothing. In many people's impression, it is the pronoun of "low-grade, roadside stalls, fake brands".

How to further improve the market level and strive for greater development has become an urgent problem to be solved.

With the deepening of China's reform and opening up, private capital is playing an increasingly important role in the market. This has enabled Cheap Road to enter the era of shopping malls. The comprehensive quality of the market environment, consumption environment, format layout has achieved a qualitative leap, and business and popularity are becoming more and more prosperous.

On the one hand, in recent years, some merchants in new seven Pu have gone from the agency brand to the self creation brand and the factory road.

According to Chen Jun, manager of the administrative department of Shanghai new seven Pu Investment Development Co., Ltd., the new seven Pu has agreed expressly to more than 1100 entry Merchants: whoever develops their own brand can enjoy a reduction or exemption on rent and taxes.

Over the past year, 84 new autonomous clothing brands have emerged, including II, Janet, PI Mo and Shu Jing. Among them, only 10 square meters of shops have been rented on the two floor of the new QPU, and the "leather devil" has been self operated in the fabric, design, production and sale. It has quickly tasted the sweetness, and the annual sales volume in 2010 has exceeded 100 million yuan. Even the high-end department stores in several major business circles in Shanghai have come to the market.

On the other hand, in recent years, the market of new seven Pu Road has been fully written on the "small market and big market". Its commodities have already entered the leading department of the national department store, Shanghai one hundred store and Hualian Commercial Building.

When the large supermarkets in Shanghai surged, the Cheap Road commodities entered the large supermarkets such as drrh, Jimai Sheng and Carrefour in time, reflecting the strong vitality and flexible marketing strategy of Cheap Road market.

It has been ten years since the "road entry" guidance in Cheap Road, Shanghai was launched in 2001. The development of these ten years has made Cheap Road commercial block an important garment management area in Shanghai and even in the whole country.

Shanghai new seven Pu clothing market, as the first professional clothing market, has won the attention of many people because of its excellent management and service supremacy. It is the leader of Shanghai's clothing market and the pride of Cheap Road.

Nowadays, in Cheap Road, there are hundreds of thousands of people every day, and the density of pedestrian flow has exceeded that of Nanjing road pedestrian street.

In the past 10 years, the new seven Pu market has revolve around the development strategy of "specialization, branding and fashion", and has achieved the leading position in Cheap Road, Shanghai.

In the future, the huge commercial energy and brand value of the new seven Pu market will burst further, and the path of innovation driven and pformation development will become wider and wider.