Marketable Fabrics Go Against The Trend. The Orders Of Printing And Dyeing Factories Have Returned One After Another, And Confidence Has Long Been Recovered.
During the recent market visits, we have learned that the demand for textile market has been divided since the summer. At present, there is little sign that the downstream traders have received orders, and the recovery of foreign trade has improved further. Because foreign trade is in the stage of recovery, foreign demand for clothing has gradually entered the right track.
Market turnover is rising against the trend.
"From May, the winter products such as air layer and suede products developed by the company began to sell well, and hundreds of containers were transported to Africa last month, with sales exceeding $20 million in the first half." Zheng Guancheng, general manager of Shaoxing Hao Yue Textile Co., Ltd., excitedly told reporters that these days were making orders for 8 cabinet customers in Bangladesh. It is reported that Shaoxing Hao Yue Textile Co., Ltd. exports mainly to the Middle East, North Africa and Southeast Asia, and exports amounted to US $50 million last year.
Like "Hao Yue textile", many textile enterprises inside and outside the city have taken a firm foothold in the downturn and seized new opportunities. Xia Meng textile, which is located in Dongsheng Road market, has been rooted in Keqiao for more than 20 years. In addition to investing 5 million yuan in research and development funds this year, it will shift its focus from offline to online platform. "At present, customers who purchase rice samples through online platforms account for 30%." Wu Mengchan, general manager of the company.
Affected by the epidemic this year, the textile industry in Keqiao has been significantly affected, but shows strong resilience. The government and enterprises in Keqiao are working together to develop new directions in the post epidemic era. Keqiao district has made every effort to promote diversification of export enterprises of textile enterprises, frequent attacks, launched live cloud exhibition online, and set up a cloud exhibition trade platform.
Orders for printing and dyeing factories gradually resumed
In the printing and dyeing workshop of Zhejiang Bao textile printing and dyeing Co., Ltd. on Ma On Street, 17 production lines are producing at full capacity. This year, based on its own advantages, the company has deeply explored the African market and promoted the rapid recovery of capacity. In May, the capacity utilization rate of enterprises has been restored to 83%. Thanks to this, the sales volume of enterprises has increased by more than 40% over the same period, and has become the leader in the industry.
Shaoxing Nan Yan dyeing and finishing Co., Ltd. is a "veteran" printing and dyeing enterprise, which is mainly engaged in dyeing, printing and self distributing business of knitted and woven fabrics. Faced with the impact of the epidemic, foreign trade sales have cut 30% of the pressure. Enterprises are actively adjusting their thinking and expanding the domestic market to fill the business. At the same time, relying on technological R & D and equipment updates to promote product diversification and achieve an increase of 12% in value-added products, has become an important "counterweight" since May this year.
In order to stabilize the economic basic plate, Keqiao district has promulgated 21 "three stable" economic policies, and implemented 1 billion 650 million yuan of financial and fund funds to help enterprises tide over difficulties. In May this year, the Keqiao District creatively introduced measures such as electricity consumption coupons for enterprises, and further added a lot of fire to the development of enterprises.
"Affected by the epidemic, some export orders were suspended in April, but orders began to pick up from the beginning of May, coupled with the help of consumer coupons, the company's capacity has returned to over 90%, and sales have increased by 20% over April." Zhejiang BELLE Heng printing and dyeing Co., Ltd., responsible person.
Find bright spots, sell roads, and sell some salable fabrics.
The head of sales of a professional foreign trade enterprise in Shengze, Jiangsu, said that the orders for foreign trade orders were slow at the end of March, and orders began to recover in late May. Now, many orders have been received, which can basically be maintained until the end of August.
In the second half of this year, the fabric will start to become active in autumn and winter. This will not bring any accidents to you in the first half of the year. "Our business is much better than that of last month, which is not very different from that of last year. Our fabric is more expensive because of its high price, but it is already very good compared with other fabrics. I think we will get better and better in the second half of the year." A main channel cloth business executives said.
In recent years, the channel fabric has become the "new army" on the down garment fabric. Compared with the traditional Gaomi taffeta, spring Asian spinning and nylon spinning, the channel cloth has solved the problem of drilling and fleece after the garment is finished, and has a certain customer group in the market, so the demand in the second half of this year has begun to show signs of enlargement.
In addition, there are also hot products in the finishing market, of which one of the spring Asian spinning paper is better. A post finishing plant surnamed Li surnamed Li said: "the recent performance of release paper fabric is particularly outstanding. In June, it received a ten thousand meter list. We now have a machine that is full of later finishing plants, and the latter should be better than last year."
In recent years, there have also been substantial changes in the bronzing area, especially the down jacket, such as the magic gold stamping, reverse hot stamping, etc. The head of a local bronzing enterprise said that the original list came to do that. In the past month, even if 24 hours were kept, customers would have to wait 2 to 3 days.
It can be seen that because of the epidemic situation, conventional products are not favored, which has also led to the textile bosses starting to look for new bright spots and developing their own market.
The market will soon recover.
Never lose confidence in textile printing and dyeing
There are also enterprises that say, "in previous years, we also did inventory in this off-season, but this year we only put the time ahead." "I believe the market will soon get warmer," said Chen surnamed, the other taffeta manufacturer.
It is reported that domestic sales, many textile printing and dyeing enterprises have also issued new orders. Though the market is not selling well, conventional products are moving. This year is a special year. The production plan has been disrupted, so orders will not always follow the production and sales season in the past. The traditional off-season will not be bad.
According to the monthly prosperity index released by China silk net, the market has rebounded from the trough in May, better than expected. For the 7 and August quotations, most textile bosses have already made preparations for "preparing for war". According to past years, the off-season of the market will go further, but the executives in the field have already thought about the countermeasures, or they are going to have a high temperature holiday to save their energy and energy, or actively open up foreign trade to the domestic market and wait for the market to bloom. Textile printing and dyeing enterprises should adjust their strategies in time in the face of unexpected epidemic situation and complicated and changeable international market situation. Comprehensive: Keqiao, China silk net.
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