The Clothing Industry Needs To Cater For The Development Of New Retail Era.
In March 24th, the new retail business of clothing was successfully completed by the Shenzhen municipal SME Service Bureau and the Shenzhen clothing industry training school. It is understood that the course attracted more than 50 designers, merchandiser and salesmen from Karl Denton, AI Tai AI, Ji Xiang Zai, Flo, costumes, UPU, costumes, Costas, costumes, Sophie, costumes, float two thousand, Wan Ti dress, Yi Zhen fashion, and so on, including more than 30 designers and merchandiser.
As the first category of retailing, clothing has many characteristics such as many brands, short life cycle, changeable, high inventory pressure and so on. Seasonal consumption, single product gross profit and fashion trend guide consumption, and so on. The diversified operation models such as Amoy brands, O2O electricity suppliers and brand dealers have made many people fear "new clothing retail". In the classroom, Hu Jianxiong, vice president of Shenzhen CIO Association, CIO, the winner of Shenzhen fashion group, CTO and marketing director of Shenzhen win Ling Technology Co., Ltd., has explained the concept of new retail, the characteristics of the times and big data drivers with abundant cases, and made a detailed analysis of the supply chain, so as to completely unveil the mysterious veil of AI in the new era.
On the spot, the teacher also answered students' questions, such as how to apply new retail to single store sales, how to make use of big data to analyze customers, etc.
A student in the classroom said, "the teacher's explanation is very systematic, all aspects of the new retail have been explained in detail, feel that the new retail is not so far away, no matter whether it is doing design or sales, it will be very helpful. Thank you very much for your teacher's offer and thanks to the school and the government for organizing such a course. Hu Jianxiong said, "the new retail of clothing is not so far away, plus a" new "word, in essence, it is still selling. The quality of the clothing, the image of the brand will operate properly, do well in the "head", add new methods and channels, expand the "torso", the new retail is also near.
It is understood that the "new clothing retail" public course is a public project supported by the government's special funds, and both the government and enterprises attach great importance to it. The project provides more opportunities for learning and development for the employees on the job, and plays an active role in accelerating the construction of highly skilled talents and innovative talents, enhancing the construction of talents' ability and promoting the brand development.
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