H&M May Be Allowed To Pay Again In A Month.
The way people shop is changing, which also affects the physical retail industry.
Just last month, Topshop announced plans to close all U.S. stores. Payless officially closed all stores at the end of June.
But H&M will not quit without fighting.
This fast fashion shop recently announced a new loyalty project, hoping to attract the attention of consumers.
Next autumn, H&M will allow American consumers to take their clothes home - whether online or in stores - they can pay in one month.
This is like a modern version of installment prepayment. There is only one difference. You can take the merchandise home and wear it before payment is made.
"H&M shopping should be convenient, meaningful and inspiring. We are very pleased to provide a new payment method for fashion powder in a specific market soon. " Daniel Claeson, head of the business development department of H&M group, said in a statement.
"Klarna helped us develop a unique payment method for H&M, providing our fans with a modern shopping experience, no matter when and when they choose to shop."
So how does this work? H&M works with Klarna, a Swedish financial company, through the H&M's APP implementation to take delivery first and then pay.
Take this as credit card. H&M will conduct credit checks when customers apply for payment function after use. This function has been launched in Sweden, the home country of H&M.
It takes a small fee for several months to postpone payment, which is very similar to paying interest. If customers pay within 20 days, there will be no extra cost. Would you like to try it?
Source: Shanghai River
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