CHIC2017 (Spring) Is Just Beginning To Begin With The Fermentation Of Innovation And Dream.

In March 17th, Shanghai was bright and sunny.

When China International Clothing Fair 2017 (spring) curtain falls, the bustling crowd gradually dispersed, a fermentation about innovation and dream has just begun.

Full of gains, confidence and power burst here.

In the three days, CHIC's nine exhibition areas and four major exhibitions, with 107200 square meters of volume, welcomed 108164 industry elites to visit. The site also gathered 1213 exhibitors from 21 countries and regions, 1372 brands competing on the same stage, and competing for spring innovation. Xinji, Pinghu, Jimo, Wenshang, Zhili, Xinjiang and many other superior industrial clusters resonate industrial chain, intelligent lead, and speak together in the future.

In the three days, walking in CHIC2017 (spring), you will find that these fashionable brands of fashion are more practical and mature while competing around the lifestyle. More thoughts will be put on product design, brand building, operation innovation and so on.

In the three days, every morning, the entrance of the exhibition hall is always crowded, and the scene of business exchange and negotiation can be seen everywhere. At the same time, the 16 forum of Chuang Chuang stock CHIC2017 Chinese clothing business forum (spring) is hard to find, and the bustling CHIC SHOWS field is full. News conferences and new product exhibitions will be staged in turn, and busy clothing people will be tired and happy.

The designer brand has come to contact nearly 1000 buyers from the buyer's shop, the collection shop and the living hall. The women's clothing brand Isaac brunnan has not only been recognized by seventy or eighty intention merchants, but also the international designers have thrown olive branches; thousands of businessmen from all corners of the world have been welcomed by Roman Meng's men's wear; the fifth exhibitors' luggage and brand new skinny bear once again won the favor of many franchisees and agents, and their confidence increased.

During the short exhibition, from the excited expression and confident eyes of exhibitors, we can see that the harvest of new spring is like seeds, bringing confidence and motivation to many exhibitors.

Although there are many reasons behind this, it has to be said that it comes from the continuous innovation and development of these enterprises and brands.

New ideas emerge, patterns and technologies bring innovation value.

Walking on the CHIC2017 (spring) exhibition, you will find that

New consumption, innovation and change, and constantly break through.

The brand of men's clothing goes forward and goes all the way. The women's clothing brand new forces are sprung up with creativity and strength. The designer brand leads by style, ushered in the golden period of development, the trend brand continues to be brave in the forefront of the trend, the layout of the ODM enterprise is all-round, the intelligent manufacturing system, and the science and technology supporting resources enterprises fully boost the industry innovation.

Around the scene economy, entertainment economy, sharing economy and so on, "a new economy", a fashion brand and enterprises continue to enrich the innovation mode.

At the exhibition, famous brands and large enterprises have been exhibiting in the form of life hall, offering a more artistic user experience.

Ruyi group has carried out 18 exhibitions of two famous domestic and foreign clothing brands and wool and cotton spinning industry chains. The CHIC exhibition has made people feel the "demeanor, quality and material" demeanor.

Red beans are displayed in the living hall.

Angry birds series T-shirt, 3D high elastic pants and other products, will promote the light fashion into product design.

In addition, there are many new patterns of experience in design power exhibition area, such as TUDOO, post painting, water diversion, designer, art and brand life hall, three biological life hall, 100 art Fu life hall integrated shop.

Such innovation is no longer confined to a single field. Leather and fur industries also enhance their experience and services through new technology.

At the exhibition site, Fan Qin Ling, chairman of Barney fashion, chairman of the barn skin exhibition area, said that today's fur design and production are no longer so simple. Their brands have begun to taste the "private custom" sweet fruit. "Now technology can change rapidly. The development of photo volume software promotes the development of private customization, and the error is reduced to the minimum by software, and at the same time, it also speeds up the efficiency."

Carrying a deep accumulation of industrial development, regardless of brand enterprises or supporting resources enterprises, they have taken advantage of the Internet, big data and other new scientific and technological means to create a shared economy, achieve effective utilization and integration of resources, and achieve an innovative improvement in efficiency.

For example, the "birds and wings" brought by this bird show is integrated with MTM intelligent manufacturing pparent cloud factory to realize intelligent and flexible manufacturing.

At the same time, "one wing" private custom cloud platform can achieve one person, one edition, one garment and one category, and autonomous design of the whole category; "another wing" enjoys large data cloud platform precipitation and integration.

To share the industrial chain.

In addition, the Han brain digital technology from the Pinghu exhibition group brings the "Jian Zhen Bao" cloud platform, which can trace back to the source, realize a whole process of querying all the links of clothing products from factory production to sales. At the same time, it also introduces various kinds of soft system products to improve the intelligent production efficiency of clothing production.

On this CHIC, there are not only the "hard power" of science and technology, but also the "useful" extension to the "fun" new mode of entertainment economy, and the "net red marketing" mode launched by Zhejiang Lin Ding Fashion Co., Ltd. (LIN Limited clothing), firmly grasp the draught of the net red economy.

Through the marketing mode of "limited customization + Red Man effect + fans marketing", we will accelerate the development of consumer group members and realize the integration of e-commerce development and fashion ideas.

New retail, new consumption, and new technologies continue to ferment in CHIC, which is driving the Chinese clothing people with unremitting efforts and dreams.

At the exhibition, Sheng Jingsheng, chairman of the Luo Meng group, said many people's aspirations: "people always have a little dream, a little bit of their own goals.

Under the background of global economic integration and the whole area, we must have a spirit of the times and a sense of mission.

When we have dreams, we should also take actions. In practice, we need to be down-to-earth, meticulous and meticulous. We should innovate in inheritance.

Enlightening the future, innovation and breakthroughs will continue to ferment.

The courage to inherit and break through is not limited to it. From the CHIC platform itself to all the people involved, it is infected by it.

"In the past three years after moving to Shanghai from Beijing, the change of CHIC is obvious, and every year is a new step than the previous year. Every visit to see the change of products has new inspiration."

This trip led 49 local businessmen, Jin Jianming, President of the clothing industry association of Liaoning Province, said.

On the platform of CHIC, there are not only exhibitors but also many businessmen from all corners of the globe.

Yao Wenrong, managing director of Shanxi Jun Heng commerce and Trade Co., Ltd., also said that when he visited the CHIC, looking for the trend of men's wear brand and Chinese wind cotton and hemp men's brand, he also wanted to know the current industry trend through CHIC to judge whether he had made the right way.

"The future of the industry depends on the brand of creative and cultural support."

For many people, the exhibition is not only a platform for the docking of Commerce and trade, but also a trend platform for capturing the trend of the industry.

In this exhibition, people also found that producers, brands, distributors, three party joint venture system has received more market support.

In addition, brand collection shops are becoming more and more, and product positioning is becoming more and more small.

In this regard, Xu Xiaomeng, who is a multi brand store owner in Beijing, said that at the moment, he is entering the rush stage of the trend brand and design brand, and even needs a platform to gather many buyers and brands.

Because of this, the CHIC organizers conducted a full demand survey of key businesses at the stage of business invitation before launching the exhibition. At the exhibition site, they broke the previous way of organizing visits and launched a one to one precise docking. It also made many high-quality businesses on the exhibition site, with abundant resources and extensive commercial cooperation.

The new year has been opened by CHIC, and the driving force of innovation energy and confidence will continue to ferment.

At the end of CHIC2017 (spring), CHIC also extended invitations to the whole industry. On October 11, 2017 -13, China International Clothing and Accessories Fair 2017 (Autumn) will meet you again, harvest golden autumn!

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