CHIC2016 (Autumn) China Fashion Business Forum Ushering In A New APP Pformation
In the past two years, dozens of leading companies in the industry
Clothing enterprise
With the help of super shopping guide APP's idea of individual operation and integrated operation, the retail pformation has achieved remarkable gains.
The profit of a Menswear brand annual report increased by 15.26% in 2015.
In 2016, a women's clothing brand completed the consumer research task with 560 thousand investment in 60 thousand last year.
A sports brand raised its weekly performance by 10.7%;
At the end of the season, a casual brand realized a single product early warning inventory with sales of nearly 20 thousand in 2 weeks.
Every change in the era will create a new group of heroes, who will only reward those who can see trends and practice and promote change.
Super shopping guide APP pioneered the idea of retail terminal single soldier combat capability training and retail operation integrated retail business. At present, more and more clothing brand enterprises such as XTEP and nine herdmen are being introduced.
Pacific bird
The practice of shoes and clothing enterprises such as balbala, Jiangnan Buyi, AOKANG and other enterprises also gained the approval of large retail businesses such as Yonghui supermarket, Zhou Dafu and gujinggong.
At the China International Clothing Fair 2016 (Autumn) Exhibition
CHIC
At the beginning of the 2016 autumn exhibition, when the old rules of the industry are being broken and the new order is about to be established, how can shoes and clothing enterprises face the switch from horse racing to fine operation? How can we create a new round of core competitiveness in the new competitive mode? How can we effectively improve the ability of terminal shopping and individual soldier's operation by means of mobile Internet and big data technology?
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