Jinghai District Supports Trademark Registration Of Key Industries

In recent years, Jinghai has vigorously promoted the strategy of famous brand, established and improved the system of brand cultivation, evaluation, publicity and protection, and formed a group of famous brand products supported by Chinese famous brand and municipal brand.

At present, the effective registration of trademarks in Jinghai has reached more than 6000, ranking the highest in the city, with 10 well-known trademarks and 96 famous trademarks.

Tianjin Electric Power Tower Manufacturing Co., Ltd. is located in Jinghai economic and Technological Development Zone of an enterprise.

The company mainly produces all kinds of power angle steel towers, steel tube towers and microwave communication towers. Recently, their products have been approved by the famous trademark of Tianjin.

With the certification of famous trademarks in Tianjin, for enterprises, it has been expanded.

The "golden key".

Through the implementation of the famous brand strategy, the "famous brand" has become the guarantee of product quality and enterprise reputation. It has become an important weapon for enterprises to win market share. In the first half of this year, the production and sales of Jintong Power Tower Manufacturing Co., Ltd. is very good, and the order of products is continuous.

Fu Decai, general manager of Tianjin Electric Power Tower Manufacturing Co., Ltd., said: "our annual orders are basically full, and we are pressing ahead with production, and the market share is gradually expanding."

In recent years, Jinghai district is implementing "

In the strategy, we should strive to firmly grasp the four links of the cultivation, management, use and protection of trademarks of scientific and technological enterprises, give full play to the leading role of the brand, and strengthen the guidance and cultivation of key enterprises.

Choose industrial production enterprises with certain conditions and potential for development as the key objects to implement the strategy of brand promotion.

Through visits, seminars and other forms to guide enterprises to strengthen the creation of brand names, business counseling at the same time, recommend and assist enterprises to declare famous brands.

Promote the rapid development of pillar industries and dominant industries in Jinghai.

"We give priority to the registration and protection of key industries such as steel, musical instruments, hardware, environmental protection and modern logistics," Xia Guangyi, director of business administration division of the regional market supervision bureau, said.

Be excellent, bigger and stronger.

While constantly strengthening the awareness of trademark protection, Jinghai district has further increased its guidance and support to private enterprises, small and giant technology enterprises, well-known trademark and famous trademark declarations, and formed a number of trademark brands that are competitive in both domestic and international markets.

The Limited by Share Ltd is the Chinese time-honored brand enterprise. They chose the "Tianli" brand from the beginning of the construction, and now it has become a well-known trademark throughout the country.

With the increasing demand of the market, the brand effect is becoming more and more obvious, and has a place in the condiment market of China.

Zhang Dianying, general manager of Limited by Share Ltd, said: "the level of brand awareness is very important to the market, marketing and profit model of an enterprise."

In the first half of this year, the sales volume of the old and old vinegar reached 45000 kiloton, and the sales momentum was very good. With the help of brand awareness, they should focus on developing South market.

It is understood that at present, the effective registration of Jinghai trademark has reached more than 6000, ranking the top in the city, with 10 well-known trademarks and 96 famous trademarks, which has promoted the win-win situation of enterprise efficiency and regional economy.