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Fuzhou Is Stepping Into Factory Shop Era

2016/6/2 12:52:00 53

Sports BrandNikeAdidas

Yesterday, the world

Sports brand

Leading brands in China

Nike

and

Adidas

The factory store is officially located in Fuzhou's North Guizhou new world, century Jin Yuan outlets, and opened in Fuzhou.

Fuzhou's first Nike and Adidas factory store

As a new sales mode, factory shops sprang up in western countries in the 70s and adopted the sales mode from factory to consumers.

The redundant parts such as graded wholesalers and grading agents were abandoned, which made consumers more convenient to purchase and did not need to pay for the intermediate links.

Adidas factory direct store real map

Nike and Adidas, as the leading brands in sports brands, seldom have factory shops in mainland China, and they are very demanding on site selection. This time, entering the new world of Fuzhou is undoubtedly a good news for sports powder in Fuzhou. This marks the official entry into the factory store era.

Nike factory outlets

The layout adopts "warehouse supermarket" and "brand exclusive store" mode.

It is reported that the Nike factory has an area of 674 yuan, with more than 20 thousand goods on sale. The adidas boutique discount shop (factory shop) has an area of 530 yuan, and more than 10 thousand goods are sold. The main sales discount of the two stores is 5-7 fold, and there are also some new products at the price and 80 percent off explosive price. The scope of selection is very broad.

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