Zalando'S 2015 Earnings Report Is Expected To Slow Down This Year.
Although the electricity supplier still has great potential, it is unlikely that there will be a bigger increase in the scale of the fashion business.
At present, foreign fashion business providers are also carrying out a pformation plan.
Zalando, Europe's largest fashion supplier, released its 2015 financial year results report.
Online retailers
Pressure on all sides is increasing.
It is reported that the group's annual revenue compared with the previous fiscal year's 22.14 euros has a significant increase to 2 billion 958 million 200 thousand euros, the fourth quarter income is recorded 30.5% to 868 million 500 thousand euros per year, but the negative impact of the fourth quarter of the warm season negative growth slowed significantly, the growth rate in the three quarter was only 42%.
But by the end of 2015,
Zalando
Compared with the previous year, mobile access increased significantly to 59.9%, while active users increased by 22% from 47.9% in the previous year to about 18 million.
Although no detailed plan has been revealed in Zalando, the trend of fashion business life is inevitable.
The growing expansion of the new middle class has become potential.
Consumer group
Although fashion consumption is not rejected for this type of people, the more individualized people will have a liking for the multi-faceted lifestyle brand.
Therefore, the future of Zalando will create a platform for life and anticipation.
However, the group also said it would invest more resources in logistics to win market share this year.
However, the group's capital expenditure budget has also risen sharply. The group said that the main expenditure was to expand the existing distribution centers and build fourth large warehouses, including the budget for mergers and acquisitions.
At the same time, the group made the expected target for the 2016 fiscal year, and this year it is expected that the revenue growth will further slow down to 20% - 25%, lower than the 2% expected by the market, resulting in the highest price drop of 2.8% on the same day.
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