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To Keep Stock Alive, We Need To Know How To Manage It.

2015/11/23 16:43:00 32

Clothing StoreOperationInventory Strategy

Store manager is the soul of a store, which directly affects store image, operation management, sales performance, storefront atmosphere and team morale.

Owning a competent manager is the first requirement for a store to produce good sales performance.

Do you know the difference between the best store manager and the ordinary store manager? Have you ever heard that a good store manager can achieve 3 times the performance in 1 months?

Like the product, the price is the same. The salesperson is the same, but the shop manager is different.

Why? Because their thinking is not the same, management methods are different, staff motivation mode is different, the result is different.

The most direct consequence of backlog is capital occupation, which is 500 thousand yuan for inventory, and 2 times monthly turnover is 1 million yuan.

If the inventory increases 1 times to 1 million yuan, the turnover remains unchanged, that is, the sale of 2 million yuan.

The explanation is that sales ability is constant, and each commodity can turn around 2 times, 1 million yuan.

Stock

It indicates that there are many kinds of commodities, and it can ensure that the sales rate and the rate of slack are low.

There are many ways to deal with long term immovable commodities.

Dull goods area.

It is to make a sluggish commodity in each category and make a two category to sell sluggish goods. Sometimes, some products with better performance can also be used as sluggish products, so that users can feel the feeling of leakage.

The dull goods area is a sluggish product that can be sold and not put on a sluggish product that can not be sold. For example, "PP machine", this probably many people do not know what it is.

But like NOKIA 8810, it can still be sold out in sluggish zones.

You can also make separate areas on the menu bar.

Bundling sales.

According to different categories, they can be bundled with hot goods, such as father's Day leftover clothes, on children's day, bundled into family suits.

It can also be varied.

slow moving

Put together, and then sell at a discount, such bundles are not related to commodities more, such as a variety of books bundled together a big promotion.

Another kind of promotion is to send, as long as you give postage, I give you, anyway, that is to collect so much money.

Put it on the shelves again.

For example, there are many examples that can be sold by changing pictures, and then put on shelves again. Then, promotion for another area may have good results. Many people have preferences for new products.

Another way is to wash white, use more clothing category, sluggish goods directly change a brand, or directly say that foreign trade original single sale, in the website to open the original single or similar nameless good area sales, for petty bourgeoisie.

Consumer group

Sales.

Centralized processing.

Large scale processing, many commodities are difficult to sell after the season, for example, "PP machine", now even the service providers are gone, many times, it may only be sold as e-waste.

There are some early flip phone, NOKIA E71 and the like, the new product is not sold out, the cost of the machine is there, the price of new products and it is equivalent, various configuration mainstream, such old product sales can be imagined.

The most common way to sell goods is to buy it in the bottom market. For example, to the second tier cities and counties, the small town in Hubei, Hunan, maybe the 3G network has not yet been used.

However, the cost is high and can be directly packaged to sell to distributors or directly to the wholesale market to find affiliates.

Sometimes the clothing industry is doing this. For example, last year's 1111 major promotions made it difficult to make down garments. After the festival, all the clothing demand basically met.

These are some of the ways of handling inventory after backlog, but inventory processing starts with stocking, though it can be solved from the model, but at least it will not be arbitrary as it used to be.

Good quality inspection, good market research, close attention to competitors can also reduce a lot of inventory, which is also a lot of data can not give some of the things.


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