UGG Together With Xinyi Zhang To Interpret "Classics" And "Innovation"
Since its popularity in 1978, UGG has pformed from an outdoor leisure brand into an international high-end lifestyle brand, and its rich four seasons product line has been covered.
Shoe shoe
Clothing, accessories, and even home series.
It is no longer just a synonym for leisure. It is a must for all the stars in the world. The trend weapon is the modeling weapon of high street LOOK, and it also appears in the urban white-collar social circle every day.
Michael Wellman, vice president of UGG, China, said: "today's UGG is a classic UGG UGG that is both classic and innovative. It gives more possibilities to fashion, and makes you feel irreplaceable at any time."
The highlight of the trip is the stylish collision between two Chinese and Western "UGG beauty ladies": one is the famous Chinese actress Xinyi Zhang, and the other is UGG Angela, the leading actress in the autumn winter advertisement, from the US supermodel Angela.
Angela free and cheerful, Xinyi Zhang can be both sunny and tender.
Although the beauty of the two UGG beauty is not the same, they are all the best representatives of UGG's "new classics".
As the first generation of the all American supermodel Angela, today there are more social identities - environmentalists, yoga teachers, healthy living advocates.
These new attempts seem to have nothing to do with models, but they are all inheriting and innovating "beauty".
In the past, Angela was keen to show "beauty" on the T stage. Today, she is more willing to let "beauty" extend and permeate every part of life style, so that "beauty" has richer connotation.
Xinyi Zhang is a hot female star in China. Her beauty and attention on screen are well known by many loyal audiences.
Instead of spending 100% of her energy in work, she now prefers to spend some time doing something new. She likes to listen to musicals and experience life in a melodic world. She can travel without bags, but she can't help without cameras, because she hopes to find another person in the camera, the beauty and focus of another city.
The two beauty's experience of inheritance and pformation coincides with UGG's "new classics", giving fashion and a better life more meaning and no substitute for it.
In the private residence of Angela, guests from China also explored the inspiration of Yosemite's natural wonders and Indian cultural charm, and chose the new products of autumn and winter to explain the different fashions and beauties of UGG.
From 1978 to date,
UGG franchise
It has been carrying four classic elements: classic.
Wool boots
Chestnut, knitted, woolen skin.
These classic elements always run through the UGG rich product line, and presented with more innovative inspiration in this autumn and winter series.
For example, this autumn and winter's new upgrade of classic mini boots (knitted totem), in addition to the UGG logo logo and classic leather, is a combination of colorful and natural tribal weaving patterns. The ingenious low-key ornament highlights the character of the fashion. It has a long lasting fashion. As the classic tone of UGG logo, chestnut's color language conveys a sense of reliability, warmth and comfort, just as the brand has always explained.
This season, the traditional pure chestnut tone extends from shoes to accessories, clothing, household goods and household clothes. The natural warm visual experience and comfortable soft touch complement each other, and the warm and warm warmth of winter comes to life. Knitting, like classic woolen skin, is a landmark feature of UGG brand brand shoes.
With the constant innovation, this autumn and winter two classic elements are no longer just applied to shoes, but also extended to bags, clothing and household goods series, with natural and cultural inspiration from Yosemite, and inspire unlimited fashion possibilities.
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