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Where Is The Road: Upgrade Or Gorgeous Turn?

2015/4/19 21:11:00 19

Clothing IndustryInventoryManagement Skills

Chengdu promulgated the "opinions of the Chengdu Municipal People's Government on promoting economic stability and seeking progress", calling for active development of new business models such as "Internet +", speeding up the demonstration and construction of traditional business circles, and establishing cross border e-commerce clearance service platform, shortening the processing time of cross border electricity suppliers' declaration, inspection, settlement and tax refund, and integrating cross-border e-commerce trade into import and export statistics.

Coincidentally, Haining leather city is building a cross-border e-commerce platform in order to change the situation of less passenger traffic in the off-season.

Last December, Haining Leather City in Zhejiang signed a cooperation agreement with South Korea's sensible company. The two sides plan to cooperate in building a Korean commodity cross-border e-commerce platform to build the Korean fashion center.

"The Korean fashion center is expected to be put into operation in July this year," Ding Haizhong told reporters.

The Republic of Korea

Highly competitive

Fashion clothes

, electronic products, cosmetics, medical plastic products, etc.

Ding Haizhong said that if the Korean fashion center of Haining Leather City in Zhejiang was recognized by consumers, then the first choice for duplication of this mode in China would be Chengdu.

Once the Korean fashion center hits Chengdu, the future will come.

Chengdu

Citizens can easily buy authentic Korean goods at the door, and will change the embarrassment of off-season businesses in Haining Leather City, realize the complementarity and sharing of off-season passenger flow, and let Sichuan local brands have a platform to enter the Korean market.

"Now there is always the rise of the outlets, which has nothing to do with brand and inventory."

For low-priced, famous brand outlets, in the past year more and more consumers love, or this is also in this round of inventory elimination war brand good pformation choice.

In addition, from the women's clothing brand VERO MODA stakeholders, the brand in 2012 and 2013 higher inventory, the company realized the crisis, from the beginning of last year, the internal adjustment, 2014 national stores sales better, mostly in the state of shortage, realized a small gorgeous turn.

Sportswear, which sells mainly sportswear, plans to follow a differentiated and professional line. It will open its first basketball professional store in May this year. In the future, it will also set up professional football shops and running shops to meet the needs of clothing and products and increase sales in the off-season.

At the end of last year, the seaside town of Chengdu achieved a break through in the off-season through big holiday shopping concept cards and colorful activities.

Close shop tide, performance decline...

In the first quarter of this year, the clothing industry was not optimistic, and the downturn in retail stores did not increase because of the owners' efforts to pform or increase more experience formats.

"Last year, the clothing industry in China has a high inventory rate, and many brands even reach as much as 40%."

An industry insider said, "this is the highest inventory in ten years, and in the next 1-3 years, China's apparel industry will face a round of elimination of inventory."


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