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The Most Important Thing For A Clothing Store Is To Understand The Purchase.

2014/10/31 14:04:00 15

ClothingFranchised StoresStock Purchase

This "know" word contains a lot of content, not only to know the location of the purchase, the price level of the wholesale market and the customer base, but also to understand the preferences and characteristics of the customers, and more importantly, to clean the goods. This kind of experience requires time and experience to accumulate continuously, and it will take at least 3 years to achieve the level of perfection.

Clothing to join the purchase must be marketable, appropriate, referred to as "dual fitness", is the key to business operators must grasp. It is both marketable and appropriate to manage garment joining, but it is difficult for them to master "quasi". Many investors who opened their shop for the first time because they were not able to get the first sight, they even laughed. Some people even joked that the first batch of clothing stores would be overstocked, so it is better to have less goods in the first batch.

When it comes to the difficulty of purchase, the only way to select goods is "fast, accurate and ruthless". Only in this way can we pick up the right products and minimize the cost of purchase. There are three main points for accurate purchase:

One is to grasp the local market: what kinds of new products have emerged? What are the sales trends? How much is the stock? What is the price increase? What is the purchasing power? Generally speaking, there is a good idea.

The two is to prepare the required cargo plan, of course, in the process of purchase, it can also be changed.

Three, when purchasing, first turn to the market, compare the prices of various markets and wholesalers, because the clothing wholesale wholesale "fleeing" situation is very large, often a market of 20 yuan of goods, in another market 15 yuan can get, so must compare, and then proceed to implement. Stock purchase

Many people wear clothes. Franchise operation There is a recognition that only new products and old ones will not be replenishment, so that new products will continue to flow. But Xu Baoying did not do so. She will never stop buying new products because of the old fashions. Instead, she will seize the market demand and replenish the supply quickly, and will continue to sell until the momentum is weakened or the sale is over. Once the hot selling style is recognized by the market, the sales volume will reach a record high. This is much easier than selling other styles, and it can bring more profits.

such Cargo selection The skill is related to the higher aesthetic level of clothing joining, and more importantly, it is good at collecting fashion information. The main methods she collected were listening, watching, visiting and checking.

"Listening" is to listen to customers' requirements for patterns and styles: on the other hand, listen attentively to people's discussions on patterns and colors: "look", first look at the market inside and outside the market, the two is watching fashion shows on TV and clothing sales, and three is reading the information in newspapers and magazines. Once we have grasped information, we will seize time and purchase.


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