Hebei Provincial Council For Trade Promotion

"P > < strong >" to choose the reputable exhibition organization < /strong > < /p >

< p > "the ability and quality of the exhibition organizers is very important. An excellent exhibition organizer can make the enterprise get twice the result with half the effort in preparing the exhibition."

Some foreign trade enterprises tell reporters that they can receive many phone calls and faxes from exhibitions or agencies every day, but do not know how to choose reputable exhibition organizations or companies.

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< p > for this, Cui Xiangyong, the Exhibition Department of Hebei provincial council for the promotion of trade and industry, suggests that one can understand through telephone conversations.

Some related questions can be raised to see if the other party can give specific suggestions or help analyze whether the exhibition is suitable for the products of the enterprise.

The two is to know the situation in person.

"If the exhibition organization or company is in a city close to you, you may take advantage of your business opportunities to see the strength of the exhibition organization or company, and understand the personnel status. Face to face communication is the most effective way to dispel worries."

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< p > > strong > going abroad to participate in exhibitions is a long-term process < /strong > < /p >

< p > "I invest in an exhibition, will my cost be recovered after the exhibition?"

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< p > for this, Cui Xiang Yong said that all exhibitions are not omnipotent, its role is to build a platform to let buyers and sellers know each other on this platform, and whether there is a lot of decisive factors to reach a cooperation and sign an order.

"First, is your product consistent with the consumption habits of consumers in this country or region, and the quality and price of the product?

Second, a large buyer will not be able to do business with a foreign company for the first time unless he passes a factory inspection or is introduced by a friend.

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< p > some enterprises consider themselves to be manufacturers, which have more advantages than trading companies.

"In fact, it is not."

Cui Xiangyong said, if foreign customers purchase goods are more complicated, each commodity orders are small, as manufacturers do not want to receive such orders, but a trading company is willing to pick up this order, and win the trust of customers with its quality service.

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< p > it is still not easy for a company to go abroad to attend the exhibition to achieve very good results. Foreign buyers should look at the continuity of the exhibition.

"The first time you see your exhibits, you are interested. If your company comes again in second years, he will think you have the strength. If you can keep showing new products, you will believe in your ability and strength."

Cui Xiangyong said that all enterprises with good foreign trade have continuity characteristics in going abroad to attend exhibitions, and will continue to participate in the same exhibition for more than ten years.

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< p > < strong > preparatory work is divided into five steps: < /strong > < /p >.

< p > Cui Xiangyong introduced that the preparation time for overseas exhibitions is relatively long. From the preparatory work to the end of the exhibition, it takes at least half a year, and the more adequate preparations, the more conducive to exhibitors.

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< p > first, confirm the exhibition.

Enterprises should know the leading exhibitions of their industries, and determine the countries and regions participating in the exhibition according to their product positioning and market segmentation.

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< p > Second, booking booths.

It is very necessary to book booths in advance. The main passageway and the entrance of an exhibition hall are very good. If the enterprise bookings in advance, it can choose a better location.

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< p > Third, prepare exhibits.

Enterprises should do well in the development and design of exhibits. According to the trend of international market, they will display products that are attractive to local characteristics.

Special attention should be paid to the fact that exhibits can not be infringed. Once the exhibits are infringed, they will be punished by banned exhibitions and fines.

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< p > Fourth, go abroad formalities.

It takes a long time to prepare visas, which usually start 1 to 2 months in advance. Different countries require different visa applications.

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< p > fifth, exhibition.

The level of exhibition directly determines whether the product can attract customers.

< a href= "//www.sjfzxm.com/" target= "_blank" > clothing < /a > the best use of models, if it is ceramic or stainless steel tableware, you can consider the layout of the restaurant atmosphere.

If the booth is large enough, you can also consider setting up a coffee shop in the booth, and having coffee with customers while talking about business.

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