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Southeast Asian Clothing "Step By Step", China'S Garment Enterprises Embrace Together

2014/5/4 20:01:00 21

Southeast AsiaClothingChinese Clothing Enterprises

< p > May 1st, the 115th < a href= "//www.sjfzxm.com/news/index_c.asp" > Canton Fair < /a > third opened at Pazhou International Convention and Exhibition Center.

This exhibition will mainly display textiles, clothing, footwear, home textiles, textile raw materials, medicine and health care, food and other commodities.

This is the last issue of this Canton Fair. The Canton Fair will close on May 5th.

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< p > as the highlight of the three phase of the Canton Fair, garment and textile industry has received a lot of attention.

In recent years, as the cost of production factors such as labor and raw materials in China has risen, the garment and textile industry in Southeast Asian countries has gradually risen, and the distance from China has gradually narrowed. The Chinese garment and textile industry is facing more intense competition in the international market.

Against this background, the export profits of garment and textile foreign trade enterprises are getting thinner and thinner, and the advantages of Chinese clothing textiles are gradually losing.

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< p > compared with the previous period, the reduction of the number of exhibitors is a consensus among many exhibitors.

In the exhibition area of < a href= "//www.sjfzxm.com/news/index_c.asp" > dress < /a >, clothing enterprises have indicated that the number of foreign buyers this year has declined compared with the past.

Hugo Xiaobian saw at the scene that many of the booths were left behind, and the exhibitors were playing with their heads down.

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< p > but some < a href= "//www.sjfzxm.com/news/index_c.asp" > Chinese enterprises < /a > have begun to act to protect their own advantages and hope to occupy a larger market share.

At this exhibition, the company took the initiative to take some positive measures to attract foreign buyers: first, the group participated in the exhibition, with the team strength to impact the market.

Xintang, Guangdong, China is the largest cowboy production base in China. This time, the enterprises in the area are participating in the exhibition, exhibiting uniformly, exhibiting in a unified style in the name of "Xintang Cowboy". Guangzhou Sanyuanli is a trading center for leather goods in China.

These enterprises jointly participate in the exhibition, unified exhibition style, and give visitors a strong visual impact.

Some enterprises say that these two places are all started by traditional projects. Now the competition of foreign trade is becoming more and more serious, and enterprises are facing the test of survival. Therefore, this group exhibition is also an important attempt for enterprises to seek pformation and upgrading. Two, according to the international market situation, the products that meet the current needs are introduced.

For example, a sporting goods company based on Jersey has launched the World Cup series products. With the help of the upcoming Brazil World Cup, it has reached a consensus on cooperation with Brazil guests in the morning. Three, launching targeted products, a company launched the Arabia special robe, although the audience is smaller, but targeted more, attracting many customers in Arabia area; four, diversified development.

Xiao Wu, a foreign trade manager from a stone lion company, told Xiaobian that the company has two booths in the exhibition, each with different main products. Although the effect is not obvious, the diversified development direction is the main strategy that the enterprise adheres to in the new situation. It is hoped that through this attempt, we can effectively reduce export risks and gain greater market share.

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< p > besides, the introduction of special products and efforts in booth arrangement are still the key "weapons" to attract customers' attention. Compared with those ordinary booth, the decoration and layout of exquisite enterprises have received more attention.

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The same as the first issue, the third phase still sets up the import exhibition area in the 11.2 exhibition hall of the exhibition hall of the P.

The exhibition is divided into three categories: Food and agricultural products, household products, fabrics and home textiles. The exhibits include fruits and products, wine, fish oil, snow clams, baby products, pet products, cosmetics, watch glasses, carpets and tapestries.

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