Sneakers Successfully Attack The Fashion World's Favorite.

Stepping on a pair of sneakers and putting on a Western coat is not the "old ground". It's the hero of the hottest Korean TV series "the heirs" and "you from the stars". Since 2013, the appearance of sports shoes has been frequently seen in the major T stations, and the enchanting hormonal effect of the recent male dramas in Korean dramas. This spring, the sneakers finally succeeded in counterattack, becoming a fashionable single product that spread throughout 2014, and easily captured the restless heart of mass consumers.

　　 observation

Sports shoes mix and match is true love.

Speaking of sports shoes mix and match, as early as a few years ago, the fashion circles had some signs. Some of the major international new product launches had bright colored sneakers with monochrome formal dress. However, at that time, it was only a "bright" and then disappeared. This seemingly rigid way of collocation did not arouse the interest of the masses of consumers. It felt that it could only survive on the T platform full of novelty and exaggeration.

This year's Paris advanced custom fashion week, sports shoes mix and match fashion has attracted people's attention again. Dior and Chanel have made models wear sports shoes. They use lace, flashing and yarn quality fabrics to make sports shoes instantly "tall". In the fashion week's show, there are also sports shoes mashup everywhere, whether it is the colorful New Balance, or the Adidas Trifolium of the Tibetan slope, or the Air Max series of the retro tide shoes of Nike. These sneakers, once known as "not on the table", occupy a place in the global fashion topic list through all kinds of extreme mix and match.

Nowadays, as the new favorite of fashion industry, sports shoes have entered the age of Mashup. This year's suit meets sports shoes. It has nothing to do with "soil". Instead, it is like a hundred years' old antiques. Professors like fashion stars, like thousands of songs, are the best match and true love.

　　 local

Sports shoes sell well, up to two times.

The star effect can enable a new fashion to spread quickly, and the sports shoes that are taught in Korean dramas extend from the drama to the real life and come to us. For this reason, the salesmen of the brand sports shoes counters feel the most obvious. "This year's sales of sports shoes are particularly good, and individual styles are often out of stock. Before buying sports shoes, students and young people are the majority, wearing a look is leisure style; and now popular Mashup, some people who dress formally look will buy. As for the popularity of sports shoes mix, Wenzhou's sharp sports leaders also share the same feeling. "Sports shoes have always taken their functions as the main publicity direction. With the popularity of Korean dramas and the popularity of sports shoes, the popularity of sports shoes has been greatly improved. This has also promoted the sale of sports shoes. Take an example of Nike Air Max 90 appeared in Korean dramas. Since the" stars from you "has been hit, the shoes are often sold out, and sales have increased by nearly 200% compared with that before.

2014 spring and summer advanced custom show, old Buddha has always injected elements of sports into the consistent elegant brand style. Who can imagine that the Chanel girl dancing on the T platform with advanced tailored sports shoes can only be done by backing up behind her.