To Speed Up The Sales And Withdrawal Of Funds, Clothing Enterprises Have Tried To "Shop In Factories".

< p > Peggy Fleming at the 1968 Grenoble games in France.

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< p > as the most ornamental event in the Winter Olympic Games, figure skating not only attracts the audience with beautiful and smooth and difficult movements, but also the "a target=" _blank "href=" //www.sjfzxm.com/ "dress" /a ".

Unlike other winter sports, the figure skating suit is much closer to stage costumes than that of other winter sports.

From the warm skirts of the early twentieth Century to the sexy V collar that began in 1970s, and then to the concise profile of twenty-first Century and the fine details, the history of the ice clothing reflects the Centennial evolution of modern women's clothing from one aspect.

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In the early twentieth Century, figure skating clothing was more fashionable than P, and its warm usage was more valued.

Following the trend of the time, the skaters wore warm skirts to protect against the cold.

At the end of last year, Miss Ruan of Hangzhou heard from friends that there was a factory store selling fur in Binjiang, where there were many styles to be picked, and the prices were much lower than those in the shopping malls.

She ran over to look at it.

"I bought two furs at one go, but the money spent in the shopping mall may not be bought at all."

Miss Ruan said happily.

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"P", Miss Ruan visited this fur factory store, which is located in the office building of Zhejiang by Chun Feng Yuan Sheng Trading Co., Ltd.

"We always focus on foreign trade orders, and now we want to do domestic sales, but the cost of channels in ordinary shopping malls is too high. Factory stores are our attempts."

The company's staff Zhu Qianyin said.

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< p > at the moment, there are more and more factory shops in Zhejiang's "a target=" _blank "href=" //www.sjfzxm.com/ "clothing" /a ". If you drive to Xiaoshan and Yuhang on weekends, you will bump into a company from time to time.

Even a company that has tasted sweetness wants to open a 5000 square meter large factory shop in Xiaoshan.

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< p > < strong > rent is 100 yuan per day < /strong > < /p >.

< p > < strong > can sell for about 1000000 yuan a year? < /strong > < /p >

< p > "our factory shop is not opened for many years, basically it opens in October and runs until the Spring Festival."

Zhu Qianyin, a staff member who is far behind the spring breeze, said, "the price is generally 70 percent off of the tag price, and the broken code product will be sold to 80 percent off.

If it is in the ordinary shopping malls, the new products usually sell to 10 percent off, even if the promotion is not generally less than 50 percent off, so our price is quite substantial.

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< p > why sell so cheap? "Because the shop is in its own factory, and even the salesmen in the shop are part time employees of the company, thus avoiding a lot of intermediate fees, and the prices are naturally coming down."

Zhu Qianyin said.

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< p > because the price is substantial and the styles are many, so though the factory shops that spring breeze is far away, the business is still good, even though there is not much promotion.

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< p > at the moment, the number of factory shops in Zhejiang clothing enterprises is more and more open, while the factory shops in Hangzhou are mainly concentrated in Xiaoshan and Yuhang.

Huzhou Tao Le Clothing Co., Ltd. also opened a factory store near its production base.

"It's all over season, and there is no need to open shop cost. As long as we pay 100 yuan / day rent and a small amount of manpower cost, we sell" a target= "_blank" href= "//www.sjfzxm.com/" > clothes < /a "at factory shop, which is very cheap, basically selling at cost price.

Tao Yue clothing marketing director Chen Haiping said.

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Less than 100 square meters, the factory store, "P" and "Yue Le dress", has sold other brands, but according to Chen Haiping, the store business is quite good.

"Basically, they are all workers in nearby industrial parks. They usually have four thousand or five thousand sales per day.

You know, we can sell about 1000000 yuan children's clothing this year through this factory store.

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< p > < strong > there are enterprises in Xiaoshan < /strong > < /p >.

< p > < strong > want to open 5000 square meters factory shop < /strong > /p >

< p > "in fact, we just want to clear the stock," Chen Haiping said. "We have a stock of $1 million each quarter, and there are also seven million yuan a year. Now, most of the stock is still shipped on our electronic platform."

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< p > however, a small factory store can produce about 1000000 of the goods. It also surprised Chen Haiping: "next we will set up more factory shops near the major parks to further increase sales."

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< p > in fact, inventory problem has become a difficult problem for many traditional garment enterprises in recent years.

"Now, affected by the electronic commerce platform, the sales volume of traditional commercial channels is very strong, and many garment industry counterparts are facing inventory problems."

Xu Xiaping, chairman of Hangzhou harnna Golden Fox Garments Co., Ltd., sighed with emotion.

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In order to digest inventory, Xu Xiaping opened a factory store on Hongxing Road in Xiaoshan at the end of last year, which has a business area of about 1000 people, mainly selling his three brands of Stock clothing.

Months of operation, good performance, which also let Xu Xiaping firmly believe in their own ideas, "I will further expand the size of the factory shop, the current planning is the 5000 party, I also want to classify the goods, women's clothing, men's clothing, children's clothing, home textiles can come in, we work together to solve the problem of enterprise inventory, but also let the people get tangible benefits."

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< p > the Deputy Secretary General of the clothing industry association of Hangzhou, Ms Jiang, said that there are indeed some clothing enterprises in the factory, but the main purpose is to clear the stock.

At the end of last year, the factory shop mode was popular in some places such as Xiaoshan, a href= "//www.sjfzxm.com/news/index_c.asp" and down garment /a.

At that time, because of the hot weather, clothes were not easy to buy, in order to speed up the sale of funds, some local enterprises have opened factory shops.

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