Carina Lau, Jimmy Lin, Sheenah, Yang Lan And Other Stars Get Together To Open Shop.
< p style= "text-align: center" > < img src= "/uploadimages/201309/13/20130913104339_sj.JPG" align= "center" border= "0" alt= "/" < < > >
< p > when online shopping is becoming more and more part of people's daily life, more and more stars are working as part-time bosses, investing in online stores and becoming "Star" sellers on the Internet.
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"P", like many stars before opening a restaurant, is now popular among stars.
At present, there are 215 celebrities or agencies registered in a famous shopping website. Among them, there are 189 celebrities and celebrities, and Carina Lau, Jimmy Lin, Huang Xiaoming, Sheenah, Yang Lan and so on are all stationed here.
Many stars are eager to see their close friends open shop.
For example, Zhang Xinyu, who is at the cusp of breaking up with Li Chen, says he is thinking about making his own skin care brand shop, but he doesn't want to make a face cream or mask first.
It seems that she will soon enter the shop.
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< p > by the hot east wind of the electricity supplier industry, many celebrities' online stores have set up hundreds of millions of businesses, and opening online shops has also become an important part of many star income.
Star online stores rely on Star resources to borrow from each other. Those stars who open online shop are strongly promoting their shops or brands on activities and programs, while others are busy making a fortune, retiring behind the scenes, hiring professional team marketing to manage.
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< p > < strong > near the water tower first get the month < /strong > < /p >.
< p > < strong > star opens shop 40% sells < a href= "//www.sjfzxm.com/" target= "_blank" > clothing > /a > /strong > /p >
< p > although star stores sell everything, however, choosing clothing stores is the first choice for most stars.
Online stores sell 70 of the stars in clothing accessories, accounting for 40% of the stars.
For example, Annie Yi, who had been involved in online stores a few years ago, saw friends make money online, and invested in online stores such as Sheenah and Joker Xue, which owns independent brands. In addition, Show Luo, Nicky Wu, Kevin Tsai, Han Geng, and Han Geng all have their own clothing stores on the Internet, and their shops have their own characteristics.
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< p > Why do stars prefer a href= "//www.sjfzxm.com/" target= "_blank" > dress "/a" shop?
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< p > "in the entertainment circle, the star's fashionable taste is natural. Almost every star has the experience of making blockbusters for fashion magazines. Besides, performances, filming, walking in red carpet and attending Fashion Week show the stars are always in touch with frontier fashion. Therefore, most stars choose clothes and accessories to be normal."
Lv Xuanming, a fashion stylist, told reporters that he often modeled for stars. He also knew that many stars opened their shop mostly because they had too many clothes. Many a href= "//www.sjfzxm.com/" target= "_blank" > clothes < /a > not even upper body, but also because the powder was too numerous to sell, so it might be possible to open online shop to deal with inventory and earn popularity.
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< p > in addition, choosing beauty care products as the main business is also a big preference for celebrities. There are about 35 celebrities in the beauty shop, but most of them are famous stylist makeup artists, such as Mao Geping, Niu Er and so on.
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< p > < strong > only you can not imagine that no star dare not sell < /strong > /p >
< p > < strong > nearly 30% stars do not take the unusual road < /strong > < /p >.
< p > many stars shop online, which is closely related to their own strengths.
Zhang Yadong's online store sells Keyboard Synthesizers, sound synthesizer, microphone, headphones and CD. These goods will not forget that the star shopkeeper is a musician; while Xu Fei, who plays the piano well, sells guitar on his own shop, and sells one on one guitar lessons.
Meng Jinghui is more direct, his online shop main drama tickets, they all belong to sell their own "good play".
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< p > and some stars who sell their products online are quite surprising.
Only you can't imagine, no star shopkeeper dare not sell, nearly 30% stars choose not to take the unusual road.
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The shop opened by Huang Xiaoming, the "yellow master" of the high-end P, actually emanates a rich market of Yiwu's small commodities. Basically, all kinds of daily necessities such as audio and digital products, clothes hangers and rubbing towels can be found here.
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< p > > Kenny Ho's main store is all kinds of rice paste. The main business of's comic actor He Yunwei, who has just been married, is all kinds of dried sweet potatoes and the combination of water and wood. The online shop of these two old men is a lady's wind ornament. Singer He Jing sells breast products on the Internet. In order to increase sales of products, the homepage of the shop is equipped with He Jing's head shots, and is accompanied by a large number of slogans such as "perfect curve, chest upright".
And Lu Qi, the emotional expert who often sends the soul Chicken Soup for the majority of women on micro-blog, is the "love cat".
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< p > Li Hao and Guo Xiaomin, the couple's host, are also catching up with the fashion shop. Unlike others, the two are buying and selling.
Through the convenience of Guo Xiaomin studying abroad, the two people mainly bought clothes and bought models in person.
For their own online shop publicity, all kinds of spare no effort! < /p >
< p > < strong > stars do not make money when everyone starts to shop. < /strong > /p >
< p > < strong > less than 15 people who sell ten thousand times < /strong > < /p >
< p > just like the popular restaurants opened by celebrities nowadays, some people still make money when they open online shops.
Do not think that the electricity supplier can jump in to get gold, and the operation of Star online shop is also lively.
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Less than 15 people have sold more than ten thousand stores since the opening of the 100 online stores, P.
Although star store operation needs star resources, however, the quality of store operation is not directly proportional to the popularity of the boss, but is closely related to the boss's intentions.
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< p > many stars shop online, and stars themselves can not always act as parents.
Most celebrities will find TP company (shop hosting service company), relatives and friends to help manage and manage. It is unrealistic to want to make money just by being a treasurer.
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< p > look at those star rated stores, and you can basically conclude that the higher the participation of star bosses, the better the online store management.
Shi Yang himself served as a customer service himself.
Tan Weiwei and Du Haitao both models themselves, and Joker Xue designs his own clothes.
Joker Xue's agent told reporters in an interview, because Joker Xue shop clothing prices are not high, but also to maintain a clothing production studio, "he designed, produced, processed, and sold, the cost increased suddenly, so began pressing goods more severe, all these require his own personal questioning.
But business is long, and repeat customers are getting more and more.
This process of training consumer groups is really not easy.
If he hadn't done many things himself, I'm afraid the shop wouldn't have the situation today.
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< p > < strong > nearly half of the Star shop is half dead. < /strong > /p >
< p > < strong > some of the shops have passed away < /strong > /p >
< p > many people feel that stars have a large number of fans, and some fans can even see six movies for the movie box office.
New products are not allowed to be sold out by fans. < /p >
< p >, but through the investigation, the reporter found that the Star shop is a small number of people, and many star stores are trying hard to manage them, just to maintain their profits.
For example, in 2008, Jimmy Lin, who entered the electricity supplier's online shop, was only 5 star shop in recent years. That is to say, the turnover is not more than 10000.
Most of his online shopboxes and bags are up and down three hundred or four hundred yuan, roughly counting the turnover in recent years but only 4.5 million yuan. The cost of labor and purchase is not worth losing, but it is not profitable.
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< p > and many star shops do not make money. They still insist on running the business because they are artists.
"Selling second-hand clothes to donate money to charity and hope project, which not only digested the idle stuff of stars, but also set up a positive image of stars.
So many stars online shop entrust the fans to take care of, do not seek to make money, just to do public image.
Carina Lau, Pu Cunxin and other online shops basically belong to this category.
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Less than 50% of the star online stores have recorded only a few pactions in the past few months, and Yang Lan's online jewelry stores range from thousands to tens of thousands and tens of thousands of P.
However, since the opening of the store, the number of pactions has only been two.
If there is a natural disadvantage in selling jewelry on the Internet, there will be no turnover in a few meters of comics or cheap daily necessities. It does indicate that some stars are online shops.
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< p > some online stores even though the customer service avatar is bright, there is no answer.
And some star shops are only titled, and there are no goods in the shop.
For example, singer Xuan Zi, Li Na and Ai Mengmeng's online shop.
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< p > according to Tian Jinshuang, an entertainment planner, although some stars shop does not make money, but because of some non-profit purposes, those online stores still insist on it.
"Although some online stores do not operate well, the stars do not want to give up. After all, the electricity supplier is particularly hot now, and many people are optimistic about its future.
It is not impossible to find the right opportunity and product to run the store again.
Annie Yi is an example.
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< p > Annie Yi entered the shop in 2008 to sell his idle clothes.
The price of the people, plus Annie Yi himself, appeared to be the model's hard work.
However, for a few months, shops failed to sell well.
Recently, by publishing the opportunity of publishing his beauty books, Annie Yi turned the main business of the online shop to skin care products. After the pformation, the store business improved.
The turnover of many single products is broken 100 times.
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