American Fashion Clothing Brand GAP Officially Launched O2O Service Mode
Less than p ago, the fashion brand GAP of the United States officially launched the O2O service mode. Consumers selected products from the Internet will be able to pick up goods at the nearby GAP chain store.
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< p > at present, the plan named "Reserve in Stores" is only implemented in selected GAP and Banana Republic stores in Chicago and San Francisco, but GAP has not announced how many stores are currently providing this service.
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< p > it is reported that a GAP sportswear jacket has about seven pickup locations on the 25 mile Chicago Ring Road, and there are four more optional pick ups on the website.
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< p > shoppers purchase merchandise on GAP shopping website. Click the Find in Store button below the price information page of the product details to store the merchandise. Then the web page will prompt consumers to enter the ZIP code (postal code) to inquire whether the goods with specific size and color are in the vicinity of the physical store.
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< p > the company said that GAP and Banana Republic e-commerce website updates product information every 20 to 30 minutes.
No matter where the place of use is, consumers can only store five items per day in GAP or Banana Republic stores, and stores will keep the products ordered from consumers online until the end of the next business day.
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< p > it is understood that shoppers who choose products from the Internet do not need to pay immediately, and can pay the bill again when they pick up the goods, so that consumers can try on clothes in the physical store, and if they change their minds, they can cancel the order.
In addition, when consumers go to a physical store to pick up goods, if they find that the price below the line is lower than the online price, they can buy goods at a lower store price.
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