Zhejiang Province Announces Excellent Administrative Guidance Case, China Textile City Ranks Among Them.

< p > recently, < a href= "//www.sjfzxm.com/news/index_p.asp" > Zhejiang < /a > provincial industrial and commercial bureau announced 33 excellent administrative guidance cases in 2012. China Textile City a href= "//www.sjfzxm.com/news/index_s.asp" > market /a > brand building administrative guidance is among them.

It is understood that this is the first professional market brand guidance case in China, and China Textile City has become the first brand guide base for professional market in China.

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< p > in the past three years, < a href= "//www.sjfzxm.com/news/index_cj.asp" > financial crisis > /a > Yu Bo, the international market demand is weak, the domestic similar market is constantly rising and competition is intensifying. As the largest textile professional market in China, the development of China's textile industry has been experiencing a bottleneck.

According to the analysis of relevant departments in Shaoxing County, to create a new development space for textile industry and realize the sustainable development of China's Textile City, we must change the manufacturing way of OEM city for many years, using OEM and OEM to master the core links of R & D, brand marketing and other industrial chains, and create "brand textile city".

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< p > to this end, the Shaoxing industrial and commercial bureau has designed a multi-level organization system, set up the first specialized market brand work guidance Station in the province, formulated the corresponding incentive mechanism, carried out the three-dimensional brand guidance for China Textile City, and took the trademark right as the breakthrough point to promote the rolling operation of the large brands of copyright and credit (honor right), thereby enhancing the value added of the market and various kinds of main intangible assets, and promoting the brand building of China's textile city planning step by step.

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From the end of P to the end of last year, the brand building of textile city has achieved remarkable results.

There are 835 registered trademarks in the market area, an increase of 261% compared with 3 years ago, and 62 international registered trademarks, an increase of 675% over the 3 years ago.

The number of copyrighted copyrights has gone from less than 250 to over 4500 last year.

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