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NBA Labour Problems May Not Have An Impact On The Shoe Market.

2011/11/2 15:12:00 25

NBA Labor Problems And The Market For Shoes

The NBA labor negotiations, which lasted for months, turned into a soap opera.

No one knows the distance between negotiations.

Agreement

How far is it, and when will the new season be opened?

Yesterday, the New York Times reported that although the new labor agreement has not yet been reached, many of them are involved.

union

The terms of the system have reached a consensus, and the new labor agreement has reached 95%.

Only the last 5% will be

Kick-off

Is everything really as close as the media says, or is it turning around like countless times before? The soap opera, which is labor negotiations, is going to continue.


The first appeal of professional sports is interest. It is not surprising that NBA, who is the most successful professional sports league in the world, has been suspended due to industrial disputes.


There are plenty of reasons for the labour force to stick to the last 5%, because they may feel that they can not retreat.

Then, will the management give in? How much is the killing force? Let's take a look at an American market researcher's statistics: about 33% of basketball shoes are bought by people who want to play basketball, and the other 67% are fans who buy them because of celebrity endorsements or NBA.

Such data make it easy to think that the sales of sports shoes and related sporting goods will be greatly reduced as the NBA stops, but the answer is No.

Analyst Matt Powell said that the 1999 suspension did not have a serious impact on the shoe market.

"Children still play basketball, whether they have NBA or not, they need sneakers."


It appears that the market has not been hit hard by the suspension.

This is hanging up. Who will eventually give up? 5% may be just a step away. Maybe it's just the end of the world.

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