The Prospect Of Clothing Consumption Market Is Promising.
Even though India's overall inflation rate has risen steadily, India clothing shoppers can now see signs of some clothing prices easing.
India clothing manufacturers and retailers plan to cut their clothing prices by 10-15% next spring and summer, starting in spring and summer in February.
The reason for price cut is that sales are decreasing and raw material (cotton) prices are being adjusted.
Clothing manufacturers and retailers, such as Pantaloon
retail
And shoppers stopped, raising the price by 8 to 18% because of the increase in consumption tax and the rise in cotton prices.
Retail businesses also cut 2% net profits in the first quarter of 2011-12, due to a drop in sales growth in the same store after rising clothing prices and weak consumer demand.
In last year's budget, the government imposed a 10% consumption tax on brand clothing, forcing manufacturers and retailers to raise prices.
Similarly, cotton prices have dropped by nearly 50% in the past 8 months.
Cotton prices plummeted from 63000 rupees /candy to the current 39300 rupee /candy.
Rahul Mehta, President of the India clothing manufacturers association, said the fall in real clothing prices will be in the spring and summer season of 2012. From then on, clothing manufacturers will consider the falling factor in raw material prices, and he expects prices to fall by 10%.
Some enterprises, like clothing manufacturers and retailers Provogue,
Cotton price
After the fall, the company's price has dropped by 12-15%.
However, Arvind Singhal, chairman of Technopak consultancy, a retail consultancy, believes that the price reduction plan is more related to the decline in consumer demand and less related to cotton price adjustment.
Consumer demand is falling if businesses and
Retailer
Hoping to keep sales, they have to cut prices.
Even sales of Diwali are not as good as expected.
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