Old Fashioned Clothing And Cold Season Sales
Anti season shopping
It's a good way to save money and has always been popular with consumers.
However, reporters yesterday visited some shopping malls to understand that the price is low.
Promotion
Summer sales are hot and anti season.
Sale
But it seems very cold.
Reporters visited some shopping malls to understand that at present, the new summer wear is generally about 50 percent off, and consumers are in an endless stream.
Some shopping malls have designated specialized areas for off-season sales, including down coats, Western-style clothes, fur coats, and so on.
The reporter learned from a down jacket counter that the price of the down jacket last year could be as low as 70 percent off.
The salesmen said that these down coats were sold at a positive price last year. After the Spring Festival, they are 40 percent off, only 70 percent off now. The down price of the original price of 800 yuan is only 240 yuan now.
Businesses increase their preferences, but most consumers are not interested.
Shopping malls promote frequent activities, and the advantage of anti season promotion is no longer obvious.
In addition, anti season sales of clothing are often adulterated with old products, making it easy for consumers to get tired of aesthetics.
Experts from the Tianjin Department Store Association say that consumers are not interested in price any more, they are more about the style and brand of clothing.
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