Clothing Market Autumn Winter Clothing Price Rise Of Nearly 20% &Nbsp; "Shanzhai Edition" Quietly Popular Network.

along with cotton The prices of raw materials, such as chemical fiber, wool, cocoon and silk, went up crazily. brand Autumn and winter clothing Prices also rose. According to industry sources, compared with previous years, clothing prices in autumn and winter increased by 20% over the same period last year. Faced with the expensive brand clothing, many young white-collar workers with middle level of consumption are sadly. Recently, someone posted a complaint in the Forum: "one month's wages can only buy a autumn winter suit!" it can be said that the phrase arouses thousands of waves. At one time, the crusading and complaints of price rises are bubbling up on the Internet.

However, almost at the same time, "Shanzhai edition" has quietly been popular in the Internet through the advantage of price, and has gradually become a trend of online shopping. It is true that the quality of thousands of Yuan's genuine clothing and hundreds of yuan, even tens of Yuan's "copycat version", will inevitably be quite different under the same style. As a result, many of the quality problems such as off-line, shrinkage, fading and so on of "Shanzhai edition" have become the hotspots of complaints from the public. In view of this, Consumers Association reminded the vast number of Amoy customers, "Shanzhai version" clothing prices are cheap, but the quality is worrisome, consumers must be cautious online shopping.

　　 Netizens broke the news: one month's wages can only buy a autumn winter clothing.

"At the beginning of the month, the wages only went shopping yesterday. I thought I would buy some clothes for my students, but after I went to the mall, I went home without buying anything. The price of clothes is really terrible. If you want to go into winter, casual clothes, as long as the brand is four digit. Look at my poor salary and buy a piece of clothing. A piece of clothing, a month's wages, is the Price Bureau controlled? "Recently, netizen" jelly 1120 "posted on the" BBS "of Chengdu town in Longmen.

"Jelly 1120" complains of the voice of most young people, which has caused many netizens to follow suit. Among them, netizens "charity519" post: "and LZ feel the same way. Ah, I went to buy Sweaters in the first two days, one is 798, and I can't afford to buy it. I only have to go home and let my mother knit sweaters for me." Netizens' "2010" posts are even more resentful: "nowadays, clothes are expensive and frightening, and prices are soaring." The year before last, a sweater two hundred or three hundred is pretty good. It's all brand names. Now it's thousands of times, equivalent to four or five times the price. " Compared with the netizens' messages, netizens' comments on Mei Fei's astringent dance are quite humorous: "go to streaking together, or we'll go to the leaves of Tianfu Square." and netizens are "very calm" in the face of the high price of clothing. The netizen gave a suggestion in his post: "how much market economy is normal, and it is estimated that LZ has not yet seen the price of benevolence and beauty." If it's too expensive, go online! "

From these netizens' post messages, we can easily find that although there are many jokes and ridicule words, most of them are complaining about the high price of genuine clothing at the moment. However, complain about complaining, "one month's wages can only buy a autumn winter suit". This rising price situation has been an indisputable fact placed in front of the vast number of consumers.

　　 Clothing market autumn winter clothing price rise of nearly 20%

In view of the fact that "jelly 1120" broke the price of the brand clothing on the Internet, we visited the major shopping centers of Zhengzhou's main brand clothing. The price of clothes found on the two floor of the golden tower in West Taikang Road, Zhengzhou City, as the netizens in the forum broke out, the autumn and winter clothes of a casual store are hundreds and thousands. For example, a small black lady jacket on the two floor North elevator E, LAND, is priced at 1286 yuan. The price of a winter dress is priced at 2556 yuan next to it. The NIKKIS neon color next to E. LAND is 0912141 women's clothing price of 29889 yuan, while in the whole shopping mall, the slightly cheaper price should belong to Guangzhou brand Lei Sha, but the lowest price of a coffee lady's coat is 578 yuan. Coincidentally, the clothing market of the big city of Shanghai on the 27 Road, the new shopping mall on the garden road and so on, is basically the same.

"The price of autumn and winter clothing this year is really higher than that of the previous two years. Many customers look at the clothing styles and try to wear them. Then they will complain about the price of the labels. But strictly speaking, the price of clothing is based on the production cost and market price of clothing, rather than our own reasons. In the two floor of the golden bazaar shopping mall, Fu Hongli, manager of the Dazzle Dai no brand clothing store area, said that for these knitted garments, cotton yarn accounted for 60% to 70% of the cost of finished garments, and the clothing of special fabrics would even be higher. In view of the rising production of raw materials such as cotton and chemical fiber in the clothing and textile industry this year, the price of autumn and winter clothing has increased by nearly 20% this year compared with previous years. "The rising prices of raw materials in the clothing market can be said to be the main inducement for the rise of clothing prices this autumn and winter, and it is also the inevitable terminal reflection of the clothing market." The manager said.

According to the result of the rise of clothing brand clothing prices in Zhengzhou, an official in charge of Li Xing, an office of the price bureau of the clothing industry, said: the recent rise in the price of home textiles and clothing has a certain relationship with the fluctuation of domestic cotton and other raw material prices. Although the new cotton market has been on the market all the time, the price of cotton and other clothing materials has been rising due to the comprehensive reduction of cotton production and the speculation of some farmers. Take combed cotton as an example. As early as last October, the price of per ton of cotton was still between 1.8 and 19 thousand yuan, but now it has risen to 35 thousand yuan / ton, or nearly 50%.

"Therefore, the rising price of clothing is the result of constantly adjusting itself according to the law of market value. It is not something we can do with the price bureau, and we are very helpless about this phenomenon." Finally, the person in charge said. {page_break}

　　 Price advantage: "Shanzhai edition" quietly popular network

"Now the brand clothing is no longer affordable for middle-income white-collar workers. The main purpose of my visit to stores is to try them on, find the right brands and models, and search for similar products on the Internet, though most of them are" Shanzhai edition ", but they can really save a lot of money. Now, look at the price of the fashionable trench coat, which is priced at more than 800, which I am trying on now. It sells at most 300 yuan on the Internet. Ms. Liu, who is trying on clothes at the Dehua kamar clothing store, said that she had been buying brand clothes for more than a year for more than a year. The trend of online shopping is already the main way of clothing consumption, and the sisters around her are well versed in this way.

"Fashion changes every day. It is not cost-effective to buy expensive clothing at a high price. Besides, now a slightly decent brand clothing is thousands of dollars, and it is not affordable for most white-collar workers. Talking about the sale of "Shanzhai" clothing on the Internet, Ms. Wang, manager of Yanzi Liang Zhuang, appears to be conversational talkative through QQ communication. "After the Spring Festival Gala ended this year, the pink coat of the short acting actor Niu Li became the focus of many netizens' comments. So I entered a number of highly imitated versions and hit the" Niu Li Spring Festival evening coat with hot coat "sign. The price tag was 398. I didn't expect to sell it so well. The highest day broke 100 sales records. And this summer, after the movie "Du Lala's promotion" was hit, the red dress that Xu Jinglei wore in the play also made me make a small profit. According to Ms. Wang, at present, the "Shanzhai edition" clothing is very popular on the Internet. Her customer groups are basically locked in between 18 and 30 of the students and white-collar workers. Their costumes are mainly imitation products of the brand clothing worn by the stars in the domestic movie and TV dramas. The prices range from hundreds to tens of dollars according to the high imitation and low imitation level.

　　 Consumers Association reminds: online shopping clothing quality is worrying, consumer shopping must be cautious.

"At present, online shopping clothing has become a popular trend. It brings convenience and money to our life, and its quality problem can not be ignored. In the near future, there is a certain proportion of complaints about textiles and clothing on online shopping apparel. According to the staff of the Zhengzhou Consumer Association's complaint and reporting center, with the increasing popularity of online shopping, the complaints of online shopping clothing have increased correspondingly, especially the brand imitated version of clothing. The key points of complaints are mainly inconsistent with the samples of online promotional pictures, as well as shrinkage, discoloration and disconnection of garments.

Authorized shopkeepers, and when buying, refer to other people's comments on the business, and carefully examine the details of the publicity map, and ask the seller for invoices and quality warranty cards. When purchasing, they must check the clothing styles, colors and quality whether there is any discrepancy with the online publicity. If conditions permit, it is best to try on them. If there is a difference between discovery and publicity, or if it is not fitted, it is necessary to refuse to sign. In addition, in the process of using, if there are quality problems such as shrinkage and fading, complaints should be made for the first time. If there is no prompt and reasonable handling, further efforts should be made to protect the rights and interests of the relevant departments, and protect the legitimate rights and interests of consumers as much as possible. In view of this, the staff reminded the majority of users to purchase clothing online, we must choose high credibility, good credit evaluation, preferably franchising or