Longquan: Clothing Prices Continue To Rise; Consumers Ingeniously Respond To High Prices

"This year's clothes It's really expensive. A cotton coat is more than 100 yuan more expensive than last year. " Ms. Wang said helplessly.

This year, prices are generally rising, and clothing prices are no exception. in the light of Clothes & Accessories Price Soaring To learn about the price of clothing this year in the main clothing store concentration areas such as Jiangbin North Road, Hualou Street, Xianliang Road and Zunlong Trade City in the urban area.

In a clothing store located on Jiangbin North Road, a casual cotton padded jacket costs more than 300 yuan. Ms. Lei, the owner of the store, said that the purchase price this year was much higher than last year. In order to win more customers, we had to work hard on the style. Even if the price was higher, customers would be willing to wear a good fit. When asked about the reasons for the increase in the price of clothes, Ms. Lei said that one of the reasons was the general increase in cotton prices this year, and the second reason was the increase in store rent. Last year, the store rent was only 17500 yuan, while this year, it was 23000 yuan, up more than 30%. This part of the price increase must be added to the cost of clothing sales.

In Zunlong Trade City, even the prices of ordinary clothing, including sweaters, sweaters, shoes and other products have increased to varying degrees. Ms. Wang, who was buying sweaters, said helplessly that everything went up this year. Take this sweater as an example. Compared with last year, the quality of each sweater has gone up by 20 or 30 yuan. Some specialty stores with brands dare not enter at all, and the prices there are even more unbearable.

In several brand stores such as Hualou Street and Xianliang Road, the clothing in these brand stores has more or less increased by tens of yuan than last year, and some high-end stores even increased by hundreds of yuan. A brand shopkeeper who did not want to be named said that the manufacturer raised the purchase price, which was due to two reasons, one was the increase in the price of cloth, and the other was the increase in labor costs.

The survey found that citizens chose a more rational consumption mode when buying clothes: some citizens reduced the number of clothes purchased; Some people buy with friends to get more discounts; Some citizens choose online shopping to reduce expenses; Others choose to buy when the season changes.