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High Street Shoe Brand Acquisition Of Us Betseyjohnson

2010/10/22 11:29:00 55

Shoe Brand Acquisition

On October 22nd, the famous American designer Betsey Johnson, which was famous for its sweetness and sweetness, finally went to "acquisition". Its acquisition is its high street shoe brand Steve Madden.



Betsey Johnson brand 2011 spring summer fashion conference

Last month, shoe designer Steve Madden formally bought Betsey Johnson to help Betsey Johnson repay 31 million pounds. Now Steve Madden has the right to Betsey Johnson. Johnson will also continue to deal with brand design decisions.


   
High street shoe brand Steve Madden

Madden will develop Johnson footwear and daily series, and is very excited about the new acquisition, Madden. Madden said, "Betsey is my partner. She doesn't need to worry about anything. I will protect her. I'm honored to be a partner of Johnson. Really, you know how famous she is in Washington D.C., the name of Betsey Johnson means a lot. {page_break}



Designer Betsey Johnson's curtain call on his 2011 spring summer show.

For Johnson, this week's change is really great. Her long-time partner and friend Chantal Bacon left the company, but Johnson still has a positive and optimistic attitude towards her future.


Johnson said in an interview with WWD: "I think this is a rebirth. I miss my partner Chantal, but after she left the company, she lived happily. It also makes me wonder, "should I retire?" I don't think so. Now I feel like I'm starting again, and I'm free. Everyone has some tough times, but there will be time to take off. "


 

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