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Limited Supply Of Clothing Has Become "Street Clothes".

2010/8/27 16:21:00 77

Clothing

Many businesses have launched "limited edition" products in the promotion activities to mislead consumers.

On the one hand, only a few advertisements are sold, but they are sold in large quantities. The so-called limited supply.

clothing

It turned out to be a "street suit", which made consumers really surprised.


Mr. Zhang recently bought the navigator in the science and technology market. After introducing the various functions, the promoters also said to Mr. Zhang that the navigator belongs to the "limited edition" special model launched by the manufacturers this year. The manufacturers require 288 units to be sold in each city, and the special price will be 15% cheaper than the daily retail price.

Seeing such favourable terms and limited sales, Mr. Zhang bought one.

Unexpectedly, before the shop door was opened, the navigator on another counter was found to be exactly the same as the one that he had just bought. He asked if he knew that the machine had no limited edition at all and could be bought at any time in the market.

Feng Jingkai, Secretary General of the municipal Consumers Association, told reporters that the so-called limited edition products currently launched in the market are mainly concentrated on

clothing

Bags,

IT

Products and some small commodities.


Generally speaking, the limited edition products produced by some manufacturers are better than the ordinary ones in terms of quality and appearance, and the cost performance is relatively high.

However, many illegal businesses are using the limited amount to improve their product prices in a disguised way, putting the ordinary commodities on a limited scale, resulting in a "limited edition" price with high quality and low quality on the market.

At the same time, due to the lack of screening ability of some consumers, the damage of rights and interests often occurs.


Recently, in a store hanging on foreign trade clothing monopoly, merchants issued signs of Limited sales. When the law enforcement officers asked businessmen to provide relevant materials, merchants could not take them out, and the law enforcement officers ordered them to dismantle false advertisements on the spot.

Since the beginning of this year, Ji'nan's business sector has focused more on the technology market and cultural market for consumers.

clothing

Market and part of the small commodities professional sales market as the focus, the "limited edition" commodity special inspection.


We should carry out the "three-dimensional" supervision of the publicity factory that launched the "limited edition" sales, and find out the limited variety, quantity, sales time and marketing method.

For some commodities, manufacturers should issue relevant certificates to limit production materials, or submit plans of activities to limit sales of commodities by holding business operators, check the limited commodities, and prevent false propaganda from misleading consumers.


 
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