Analysis Of Fashion Color Trends

How can we get a foothold in the increasingly fierce market competition? How to accurately grasp the evolution direction and fashion trend of wool knitted garments? Fully considering the trend of market demand will provide effective thinking for the future design direction of enterprises.

In June 22nd, in view of the future development trend of wool knitted clothing materials and colors, the China Fashion Color Association organized the "2011/2012 autumn winter China wool knitted apparel fashion trend seminar" with the people's Government of Dalang town.

At the seminar, experts and representatives from China Fashion Color Association, China Fashion alliance, China Textile Information Center, Xia Ke environmental protection color spinning Limited by Share Ltd and Huafu color spinning Limited by Share Ltd made excellent speeches and discussions on the trend of material and color of China's woolen knitted garments in autumn and winter in 2011/2012, displaying their own research results, publishing their original insights and conducting in-depth discussions on this.

Fashion industry has become an important part of economic growth.

"China's fashion industry has been developing rapidly in recent years, and has become a very important part of China's economic growth."

Speaking at the seminar, Zhang Wei, director general of China Fashion alliance, China Textile Information Center and director of China Fashion Color Association trend research center, pointed out that in the process of coping with the international financial crisis since 2008, as a very important textile and garment industry in China's fashion industry, the status and importance of its livelihood industries and pillar industries were once again recognized by all sectors.

Zhang Wei said that with the weakening of the impact of the international financial crisis, China's economy has begun to enter a comprehensive adjustment and upgrading process. "At such a moment, the Chinese textile and garment industry practitioners should consider how the Chinese textile and garment industry and China's fashion industry should respond to the needs of such an era so as to successfully complete the pformation and make greater contributions to China's economic growth."

Based on this background, in the past two years to the national level, down to the industry and even the level of enterprises, they are talking about the development of fashion industry. They are promoting the construction of "fashion discourse power" to the most important development proposition.

"Healthy fashion industry is not only an important part of cultural and creative industries, but also a driving force for social and economic growth."

Zhang Wei believes that in the process of China's social and economic pformation, institutions and departments closely related to the fashion industry, such as China Fashion Color Association, have the conditions and responsibilities to take the initiative, not only to provide professional service support for the country to expand domestic demand and revitalize industrial policies, but also to enhance professional characteristics, provide professional services for related enterprises, create more value, and actively promote the promotion of "Chinese fashion discourse power".

Help Dalang fight for fashion discourse

It is reported that the "2011/2012 autumn and winter China wool knitted apparel fashion trend seminar" was formally recognized by the Chinese fashion color association in March 2009 as the "Dalang sweater fashion trend release base". The association and Dalang Town People's Government jointly built a new meeting. The results of the symposium will summarize the important trend direction for the "2011/2012 autumn winter wool knitted apparel fashion trend conference" held during the Ninth China (Dalang) International Wool Textile Products Fair.

Meanwhile, Lin Xi - an, a member of the Dalang Town Committee, also said that the seminar will be held in Dalang, which will provide practical help for the town to "create a fashion source and strive for the right to fashion discourse", and will effectively promote the pformation of the big wool weaving industry from product management to brand management, and further promote the further development of the wool weaving industry in this town.

Members of the fashion color association trend Committee and "Mi Huang" brand design consultant Xiong Yi expounded their fashion trends in autumn and winter, and the fashion trends of knitted women's clothing in autumn and winter in 2011/2012 through their color treatment of "dull, lustrous surface and complex and pparent flashing effect". At the same time, they also discussed the details of the style of knitted women's clothing in autumn and winter in 2011/2012. The color director of the China Textile Information Center / China Fashion Color Association trend research center, at the seminar, talked about the international finalizing colors of the autumn and winter international fashion color committee meeting in 2011/2012, and pointed out that the field of wool knitting should achieve a perfect re display of the structure through color combinations, that is, an art painting leading innovation must be formed. At the seminar, China's "top ten designers", vice president of Jiangsu textile fashion color association and Luo Yaping, director of culture and art of Nanjing Herman group, take the theme of "letting the mood fly" as the theme, sort out the trend and analyze the main points of design.

Wang Hua, senior marketing development specialist of Southern China District, Limited by Share Ltd, Zhang Yurong, director of marketing, and Zhang Yurong, designer of Zhongda Textile Machinery Co., Ltd., respectively, made speeches on the trend of material trends in autumn and winter in 2011, the trend of application of new materials for environmental protection in autumn and winter, and the trend of computerized flat knitting machines.

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Three themes make people reweave their happiness dreams.

Luo Yaping: China's "top ten designers", vice president of Jiangsu textile fashion color association, and culture and art director of Nanjing Herman group.

We talked about the trend of the year after that, and we should pay more attention to the general situation before that.

From our past experience of fashion trends, experts have always been in front of the market. Real market development is an inertia.

So when we talk about the trend of autumn and winter in 2011/2012, we may have to pay more attention to the influence of the trend of this year or next spring and summer on the trend of 2011 and 2012.

We must understand the impact of social events on people's psychology, emotion and consumption orientation.

This influence should be far-reaching. If we do not study and pay attention to this influence, I think it may bring some adverse effects to our popular design and creation.

We are concerned about this season because this season has given us a new start. What we have just gone through and what is going to happen has left us with a lot of thoughts and thoughts.

Now let's go straight to the subject.

The first theme is "Spring Story".

After experiencing the wait, the season finally came to be truly shining. The baptism of the soul made people learn to re-examine the nature, explore the beauty of the ultimate beauty of Xinle, the sexy color of super quality, strong and bold, saturated and sharp, and pour out passionate passion to people in its exaggerated, elegant and rich language.

The key words of this theme are exquisite, delicate, short and cute, classic, pure, flowery flowers, tights return, manual traces, sweet nostalgia, personalized retro, inheritance, upper and lower matching, sexy color.

In terms of color, this is a group of vibrant and provocative colors.

Bright colors with beautiful pink tones, full of festive atmosphere, make the whole system full of enthusiasm, exaggeration and natural elegance.

The colors are carmine, lip red, coral red, Shi Liuhong, cyclamen violet, saffron purple, cyan, iron blue, jungle green, Eden green, light lemon yellow and cream.

　　我们重点来谈谈这个主题，主要想把一些设计要点呈现给大家：鲜艳夺目的花卉图案，奢华的色彩运用；花卉图案的卡通化让花卉更有情趣；后未来主义之调色板式的花卉图案设计；朦胧印花效果和水彩画效果；放大的手绘图案、巨大的叶子和蝴蝶翅膀图案；洗水花卉的渐变、轧染效果；深U型形状细褶装饰；在适当部位运用不同纹理进行勾编和编织的手工重塑；利用带状织物和绳带进行局部的几何图案装饰，并加以饰物点缀；提花和印花的面料，配上薄纱或粗网眼面料，营造朦胧的时尚感；运用丝绸和平纹针织面料制成的连衣裙，唤起极度的奢华感；利用绣满饰物的蕾丝面料，配上滚边工艺，制造鲜亮精美的效果；卷起裤边的超小可爱短裤；喇叭形短裤打造流畅柔美轮廓；针织面料与丝绒面料结合，营造优雅复古效果；细窄肩部设计，并用对比色滚边；平纹

Combined with mesh, create breathable lightness effect; use high elastic plain weave knitted fabric, plus jacquard or printing effect, create tight elastic stretch feel.

These are some of the basic points of this topic.

Of course, this point can also be cross utilized.

Sometimes there are some points that may need to be magnified, and sometimes some points need to be slightly convergent.

The second theme is "exotic wheat fields".

Mainly let us feel the influence of nature on the natural world.

The wheat field is the most popular playground for childhood.

The sound of the cuckoo frog and the faint fragrance of fragrant grass are the places to create beautiful life.

From words, we can feel the infinite imagination brought by nature.

Why do I choose this theme as the main point of design? Personally, I think it is still a powerful creative force, inspiration and source brought by nature.

The key words are inheritance, wide and bright outline, new geometric patterns, sparkling luster, artificial level, dramatic fashion, blending of Arts and Sciences, fit and flow, pastoral life and mesh style.

The color feature of the theme is that the appearance is calm, comfortable and pleasing to the eye.

This is a difficult color to refine and define: color is integrated into the light, changeable, and does not disperse the charming luster, which is intoxicating.

The representative colors include stone green, pink brown, greyish blue, grey purple, sandy brown, powdered rice, almond, yolk and matte gold.

The third theme is "mind travel".

Multiple regional cultures and customs have become powerful magnets, gathering supporters from all sides.

There is no boundary in today's world. We collide each other, colliding and creating new life.

The life of life is a journey, the experience of life and the experience of change.

Such a process makes us mature and powerful.

"Traveling across the border" allows us to enrich and improve the main theme of life.

The key words of this theme are diversity, technology, lovely sports, street culture, dance rhythm, folklore, graffiti style painting, proportion play, exotic atmosphere, new style printing and summer fun.

In terms of color, a group of colors with little decoration is equally charming.

This is the natural expression of sunlight color, fresh and intuitive, creating a beautiful sense of life.

At the same time, it also comes from respect for the universe, which is natural and relaxed.

The representative colors are ash, fog blue, water washed blue, light pink purple, olive green, pink orange, black ocher, mustard yellow and bronze brown.

The fashion trend of 2011/2012 knitted women's clothing has eight characteristics.

Xiong Yi: member of the trend Committee of China Fashion Color Association, and brand consultant of "Mi Huang" brand.

There are two main characteristics of 2011/2012 autumn and winter knitted women's fashion trend: one is the dull and dull surface, the other is the complex and pparent flash effect. The two is the bright and shining effect.

From the lustrous fabric, it's a retro trend.

Now the theme is environmental protection, from the concept of environmental protection into the current trend of fabric.

This theme is mainly from the cotton yarn to restore the ancient trend.

In the past, the clothes worn by the workers were more relaxed, and the fabric characteristics were manifested by making heavy thread knitted blended yarns, making the texture fabrics with blended yarns, which is a sense of heavy feeling and tooling.

The effect of mesh is a very large proportion in next year's trend.

It may not be a whole embodiment, but a partial embodiment.

In the fall and winter of next year, there are two major trends: lustrous and glossy.

You can pursue this effect from yarn and yarn sensitivity, which will be a big bright spot for next year's store.

Now let's talk about the fashion trend of 2011/2012 knitted women's wear. I may have eight characteristics: neutral Jersey, thick needle sweater, tight skirt, short knitted sweater, sweater, collar sweater, fluffy sweater, T-shirt.

This season's relaxed, casual and thick cardigan pattern has ushered in the neutral wind era of knitwear. Whether it is classic or extended, the details of the belt V bring a brand-new feeling to cardigan.

Thick sweater is one of the most important sweaters this season. The fluffy sweater sweater and sweater sweater become a highlight in knitted sweater.

Although the trend of the tight dress is somewhat weaker than that of the previous quarter, some new elements design still makes it active.

The short style this season is brilliant, and the short sweater underneath the bust makes the sense of hierarchy of clothing.

The mixed color sweater is worth seeing in this season. The application of fancy yarn and the embodiment of the style of collage make the coloured knit sweater a feature.

The collar sweater is the favorite of the autumn and winter 2011/2012, which is enough to convey the essence of the simplicity, and the combination of other styles can also bring unexpected effects.

A fluffy knitted jacket made of cooked wool and felt wool has an irregular surface effect.

Casual T-shirt knitted sweater is not a major item in this season, but it is still a bright spot and deserves attention.

Let's take a look at the details of the style of knitted women's clothing in autumn and winter in 2011 and 2012. I have summed up six characteristics: flower clusters, fringes, egg shaped sleeves, island style, Bohemia, and artificial diamonds.

The petal shaped edge of the lotus leaf creates a delicate sense of elegance at various levels. The jacket is full of colorful cotton crochet applique, and the three-dimensional feeling is very strong; the tassels on the sweater increase the flow sense of the clothes; egg shaped sleeves become a major feature of this season's sleeves; the classic fairle island pattern highlights the island's style; the large shawl and scarf combine the elegant long skirts to create the Bohemian amorous feelings; large and small artificial diamonds add flowers to the clothes.

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With "novelty" and "freshness"

Increase the added value of the product

Zhao Xia: color director of China Textile Information Center / China Fashion Color Association Trend Research Center

Now the market competition requires us to constantly innovate, the inherent mode has been unable to attract consumers' attention.

Can we try to change the way of thinking to introduce some new and fresh models to increase the added value of products.

For innovation, color, material, technology, modeling and so on can be, color can achieve the best and fastest effect at the lowest cost.

In the color of the international fashion color committee meeting in autumn and winter in 2011/2012, the color of the new season is guided by a main line in the middle. One group is a warm color department, the other is a cool color system. They echo each other from warm colors to cool colors.

This can be used for matching and matching, and also provides more space for you to match.

You can also match yourself between warm colors or cool colors. This is a symbol of harmony. At the same time, there is a very vivid contrast direction for collocation.

First of all, from the warm color group, it starts from the pale beige and orange, and continues to brown, khaki and green. It is mainly a natural direction, including orange with a sense of modernity, so it embodies a natural and modern combination.

The cool color group plays an imaginary space mainly from purple red to blue.

Including Italy's proposal to be creative without any restraint and without any emotion, France puts forward the collocation of coloring and coloring to make a coloring in winter.

Pink, green and green are very important among these groups, including a mix of collocation, including Japan's main black color, air color, pale white and light blue.

For the knitting field, it will achieve a perfect redisplay of the structure through color combinations, and it is also an innovation led by this art painting.

Knitting will become very thick and warm in the new season. It will pay more attention to quality.

The precious yarn and elegant blend are everywhere. Its color has antique direction, and integrates the golden tone in the warm color of the international color card to achieve the stacking effect.

For yarn, the effect of long hair, the effect of gloss will be very strong, including rough home decoration.

The application of rainbow yarn in fabrics can achieve a very good decorative effect.

From color to yarn, we extend to the fashion direction of clothing, such as waist coat, stockings and so on. We pay great attention to the change design of collar, including some new ideas of wide shoulders, and there will be a new direction.

In addition, there is a neutral style, emphasizing the coarse texture, regardless of the organization or texture, it is magnified, including the largest pattern, such as a waist belt is a popular direction.

Femininity begins to return to the stage of fashion. We will feel that color has feminine demeanor, including the pink and hazy neutral colors of roses.

Superfine wool, cashmere and silk blended become a theme.

In addition, from the perspective of clothing, lightweight yarn and high-grade cotton fiber reflect a sense of structure, which embodies the characteristics of a woman.

There is no rule in color collocation. We use it in accordance with imagination. We collate colors and create a new mix and match style.

For clothing, emphasizing from head to toe, from hat to jacket, skirt, socks all adopt knitting, enlarged version of the Arctic National style is very heavy.

We match the very pale colors of the international color cards, including pale white and gray, with some very pale blue, black and ochre colors, interspersed in the pale colors, and activate the colors.

Yarns emphasize a sense of volume. For example, fur and strong hair effect can feel that it is expanding, and everything is getting bigger and bigger, including its pattern, texture and weaving. It is super large, and it will have an excellent warmth from vision.