Feng Chao: In Order To Earn 5 Cents, I Have A Big Black Pot!

　　 Feng nest poked Hornets nest

When he announced the charges, he did not expect such a strong objection. The package post area has a great response.

In Hangzhou, a residential district directly cut off the power of the Feng Chao express cabinet, and the Industry Council and the property organization held a media communication meeting.

In Shanghai, there are more than 40 communities, "no" to Feng Chao. Yesterday, the Central Garden District of Shanghai released 3 thousand words, and from four angles, "you are not a weak person".

It is a well founded argument that the nest is quickly sent to search.

In addition to residential property, many netizens are also actively "making suggestions" for resisting fees, such as those who complain not to deliver door-to-door, set up cell phone numbers to be rejected by Feng Chao, even open up abundant nest members, and then fill up all express cabinets at once.

Obviously, when the masses think that the nest is "eating ugly", and Feng Chao has not given a reasonable answer, the game between consumers and nest will escalate.

So what will be the final outcome of the nesting event?

Unfortunately, in the eyes of Uncle Chi, the charge for express boxes is a matter of certainty.

　　 Why?

Today, netizens are opposed to the reasons for the charges of express boxes. Most of them have nothing to do with Feng nest. That is to say, in this game, Feng nest is a substitute for others.

Feng Chao for the express company, courier back pot, why oppose the express box charges?

One of the most discontented points is that the courier quickly threw the package into the courier cabinet without any consent. I didn't ask you to set up the express cabinet. Why should you charge me two times?

In fact, according to the relevant laws and regulations of express delivery, the courier should send the parcel to the "agreed" address, that is, the clearly marked number on the package, or the place where the message is communicated with the addressee, otherwise it is illegal.

In response to this wave of charges, the key point mentioned by the regulatory authorities is also "the consent of the consignee must be obtained before storing the courier cabinets", emphasizing the right to know and the right to choose.

To put it plainly, consumers' Tucao and dissatisfaction are mainly due to inadequate service of couriers and express companies.

Of course, Feng Chao is not completely innocent.

The second reason consumers resist the nest is not satisfied with the rules of nest charging.

　　 There are two ways of charging:

First, collect membership fees, 5 yuan / month, 12 yuan / quarter, enjoy 7 days free storage.

Second, according to the charges, 12 hours overtime, not taken, according to 5 cents per half day fee, 3 yuan cap.

For countless 996 community animals, express delivery at 9 in the morning, people only need to get off duty at 9 p.m., rush to the subway to get home, and pay for overtime.

After a hard day's work, in order to get a courier, not only do we have to walk a few more steps at night, but we also get 5 extra cents.

People who need express boxes and people who don't need express boxes are all offended. Feng Chao has become a target of public criticism.

Who did I pay for the express delivery fee?

In the whole incident, many people could not figure out that I had already paid 8-12 yuan for the express delivery fee. Why did Feng nest bite 5 cents in the area?

However, the fact is that the 5 cents of the fly and leg meat in the express delivery industry is already a big fat: when you shop in Taobao, businesses usually pay less than 3 yuan for express delivery.

This involves a common sense. Although the domestic unit price of personal mail is about 8-12 yuan, Taobao merchants usually get very low cost price due to their large volume.

There have been media reports, Yiwu express delivery of only 0.8 yuan, can be issued throughout the country.

This is, of course, a special case, but it also reflects from the side that the actual charges of China's express delivery industry are quite low.

Taking China Unicom as an example, in 2019, the volume of express delivery increased by more than 40% over the same period, but its revenue increased by only 27%. Why? Because the unit price of express has decreased by 10%, averaging only 1.72 yuan / single.

China Unicom is only a microcosm of the express industry. In the past few years, because everyone is grabbing the market, "price to volume" is normal, and the income of Express single ticket has declined year after year.

So who has taken away these few express charges?

At present, the express delivery system is mostly joined by three links: the franchisee, the trunk line and the franchisee.

The three links are independent of each other. Every single express needs to pay from the previous link to the next link. Take the electricity delivery of 3 yuan / single for example, the last time the courier dispatched a single, the income was usually less than 1 yuan.

It is worth noting that the express cabinet is an independent existence outside the above three links. In other words, express delivery into a courier cabinet, you need to charge a fee again!

　　 Who will pay?

In the past, they had been dispatched.

The express delivery cabinet of the nest is divided into 0.45 types, namely, large, medium and small, which are charged at a cost of $0.4, $0.35 and $0.35 respectively. This means that nearly half of the income of the dispatched staff is eaten by the nest. Is it foolish to send a member?

Of course not.

A practical situation is that for a dispatched member, it is an excellent way to increase profits by distributing profits to the nest. Because the express cupboard really helped the dispatched workers greatly improve their work efficiency.

Just imagine that every single courier calls and delivers to the door. A dispatched member may only deliver 100 couriers a day, running up and down and half dead, earning only 100 yuan.

But if you put the parcel in a courier cabinet once a day, you can send two hundred or three hundred pieces in a day, and you can earn more than the old ones.

This is why today's couriers are reluctant to deliver.

In fact, this is also the result that the express company is happy to see. After all, China has over 200 million daily couriers and nearly 3 million 200 thousand couriers. With fewer people and more work, you can get more profits.

In fact, the net profit of Tongda express is declining.

As the access Department successively returns to Ali, there is no point in breaking the market between each other. It is only a matter of business to join hands to make profits.

　　 Can the poor consumers have to wait for the cut of leek?

What uncle Chi wants to remind is that the express market is entering a new stage at a high speed.

One of the signs is that in the early May, Feng Chao announced that it was easy to swallow up the express delivery, thus taking over 60% of the share of the express cabinet market.

The two of the logo is the official announcement of the express box charging scheme.

Three of the logo is express delivery company, such as Tantong, Baishi, Shentong, rhyme and Zhong Tong.

The era of competition in the express industry has ended, and the market has been completely cut off, which is commonly known as the "Internet traffic dividend".

　　 What next?

The key to the stock market competition is, of course, how to make profits. Sharing bicycles, sharing travel, the United States and the hungry, it is so.

We should burn money to catch up with the market and use subsidies to cultivate consumption habits. When giants dominate the market, consumers will not have much right to speak.

How will the nest fee incident end?

First, when consumers are strongly protesting, Feng Chao may extend or extend overtime charges, such as extending from 12 hours to 24 hours.

It depends on how anxious the rich nest is for profit. After all, from the end of the courier, the average fee is 4 cents per unit, and 5 from the end of the consumer.

Two, the question of the right to know and the right to choose depends on how determined the consumers are to fight for their legitimate interests.

For example, the courier unauthorized delivery of express cabinet, is not a firm complaint according to law.

Three, more ideal, we hope to promote the diversification of express delivery.

For example, in the next order page of the major e-commerce platforms, the express delivery option can be increased: direct delivery of the express cabinet or delivery must be delivered. Of course, the corresponding service prices will also be different.