How To Choose Gifts Correctly In Fashion Shop Promotion
As for the promotion of clothing and the usual discount, gifts have become an important way to attract customers.
But choosing a gift is not something you can do with a small object.
There are still some misconceptions about gift sales in some clothing stores. They think that if I give you a gift, you are taking advantage of me.
So they have always been very disapproving about the design and planning of promotional gifts.
If it is too casual in the design and planning of gifts, it will easily lead to serious consequences.
First, gifts and clothing have their own inherent.
Relevance
Gift design
One of the basic principles is to try to send gifts that are related to the product, such as buying toothpaste for small plastic cups, buying Western clothes and rolling hair brush.
This enables consumers to associate with the brand at any time when they use these gifts.
Clothing stores must consider the characteristics, functions and attributes of the brand, and connotations, so as to find gifts that are related to the product itself and brand appeal.
At the same time, we should pay more attention to the value and practicality of gifts to customers. Only in this way can gifts be given effectively and with gifts.
Two, gifts must be easy to take.
We know,
customer
People usually have more or less the mentality of taking advantage of the cheap. In the crowded stores, most customers are always rushing to and fro, so that customers can stop their footsteps.
Some clothes shop's publicity seems to be very tempting. "You will have a lot of value in buying our products. You can get a value of 20 yuan in return for gifts, and buy an opportunity!" so customers rushed to the scene to pay for it and get ready for a little extra gain. When the customer bought the product, they asked them to take a shopping ticket and wait there. They also played the lottery and raffled the customers. Finally, only a few of the customers got the gift, so that some customers were hodgled, and some of the customers even left halfway. The host spoke loudly on the stage, and the people left long ago.
This gimmick often gives customers the feeling of being played and has no good impression on the shops.
Clothing stores for shopping gifts, it is best to reduce some unnecessary links, for example, take a small ticket to wait in line, take a small ticket for gift coupons and then give gifts.
When we send gifts at the promotional site, we must keep firmly in mind this military discipline.
Do not yell at the same time. The mouth also costs, and finally makes the store do not leave a good impression in the minds of consumers.
How can it be wronged?
- Related reading
- Project Finding Funds | Developers Use O2O To Join The Three Or Four Tier Cities Of The Internet To Become The Main Battlefield Of Commercial Real Estate.
- Internet Marketing | SF, Hey, Hey, O2O, Hey, Customers.
- Tendering and bidding | Lack Of Sense Of Experience Shanghai Hongqiao Baisheng Face "Nanfeng City"
- Fund Finding Project | Surplus Commercial Real Estate Development Opportunities And Challenges
- Market topics | Cotton Prices Are Low, No One Is Complaining.
- Today's quotation | 涤纶短纤市场行情——厂家平报(11.27)
- quotations analysis | Viscose Staple Market: Weak Purchasing (11.27)
- Mall Express | China Light Textile City: Knitted Fabric Sales Differentiation Is Obvious
- Colorful circles | 围巾搭配也唯美 清新不失温暖
- Fashion item | The Sweet Winter Coat Is A Quiet Little Sister Paper.
- 导致店铺业绩下滑的50个细节
- Sponsorship Of Black Football Shoes
- 开店策略:组建你的服装店团队
- Clothing Stores Should Consider Before Joining The Brand.
- 选对加盟品牌是成功创业的第一步
- 品牌童装加盟店如何赢得儿童需求
- Cotton Consumption Is Not Strong, Downstream Needs Channel Expansion
- 服装销售技巧了解顾客需求是王
- "Machine Substitution" Will Be A New Revolution For Textile Enterprises.
- Clothing Brand Trapping Shop Chao Nine Mu Wang Closed 134 Stores In The First Half Year