People In Tianjin Doubt That Trumpet Clothes Don'T Cost Large Bills.
Brief content: two clothes of the same brand and the same style, because the number is different, the price difference is several dozens Yuan.
Nowadays, when most garments are still being sold at standardized prices, some enterprises have begun to try clothes "semicolon pricing", and "quantity clothing" has made many "trumpet" consumers no longer need to pay for large size clothing.
Before long, the friend of Ms. Wang of Tianjin spent 740 yuan on a cashmere sweater. Ms. Wang thought the clothes were very good. So she came to the same shop to buy the same cashmere sweater, and found that the price was only 700 yuan.
At the very beginning, Ms. Wang thought that the business increased the discount rate, but the salesperson told her that the price of the same clothes varied by tens of dollars, because the number was different, and the trumpet was cheaper than the big one.
For such a sales way, Ms. Wang agreed: "every time I buy clothes, I buy trumpets, and the cloth is much less. I still have to pay the same amount of money as the large-size clothes, if I can subdivide them by numbers."
At present, the "semicolon pricing" is mostly a cashmere garment.
According to the director of sales of a well-known clothing brand, the reason why the price of clothing is different is that the cost of raw materials is generally increased because of the recent rise in raw material prices. There is a difference between the size of cloth and trumpet clothing in terms of fabric consumption and the cost. Therefore, there is a difference between the price fixing and the trumpet dress.
However, the official said, "the semicolon price" is limited to the sale in autumn and winter this year. Whether it will continue in the future is uncertain.
In the same way, many consumers have said that the standardized price of clothing sales has been unreasonable for many years. The price of clothes should be decided by the cost. The price of clothes with different numbers is different, and the cost is different. Why do we have to unify the selling price?
So how do we determine the standardized pricing of garments?
Wang Bingdong, secretary-general of the Department Store Association, told reporters that the producers were producing clothes in batches, and each batch had large and small trumpets.
The producer adds together the total cost of the garments and their defined profits and divides the total quantity of the products into account, and determines the unit price of each product.
And the sales clothing business will also appropriately increase the price on this basis, and work out the final price of the product.
For example, the manufacturer produced a batch of garments, the cost is 80 thousand yuan, the size 500 each, the manufacturer expects the profit to be 20 thousand yuan, then, each clothing regardless of the number size, the unit price is 100 yuan.
"Now is the standard price, the size of a price, but consumers will buy clothes according to their own body, it is impossible to buy more to buy cheaper."
Wang Bingdong said.
A reporter's notebook, "semicolon pricing" is undoubtedly worth looking forward to for the thin and thin consumers.
However, when making clothes, we need to consider not only the cost of raw materials, but also the various inputs such as design, marketing and so on. There is no difference in size and size. Therefore, how to determine the price difference of small size is still a difficult problem.
Experts say that the price will ultimately be determined by the market without violating the law, and consumers will consider whether they accept it according to their own circumstances.
"Semicolon pricing" is good news for "trumpet" consumers, but the operability is not high.
Whether this measure can be adhered to and popularized still needs market inspection.
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