Domestic Market: Textile Will Focus On The Fields Of Creativity, Fashion And So On.

< p > as an old state-owned enterprise in Shanghai, Shanghai < a target= "_blank" href= "//www.sjfzxm.com/" > textile < /a > holding group company (hereinafter referred to as "Shanghai textile") is continuing to walk on the road of "pformation".

"More than traditional trade services, in the future, we will focus on the areas of" creativity "and" fashion ", and will create a brand recognized by the public in the market.

A few days ago, Shao Feng, chairman and general manager of Shanghai textile fashion industry development Co., Ltd., said in an interview with reporters.

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< p > in the 80 and 90s of last century, the textile industry was once called Shanghai's "mother industry", and industries and profits and taxes accounted for 1/3 and 1/4 of Shanghai's industry respectively.

Beginning in 1992, with the adjustment of Shanghai's industrial structure, the textile industry continuously reduced the scale of primary processing, and the number of employees dropped from 550 thousand to 22 thousand and 500.

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"P >" Shanghai textile to abandon the "old road" of production, and turn to "science and technology and fashion" development road.

In the past two years, Shanghai textile has further tilted the "core" to a certain extent towards the cultural and creative industries.

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< p > "during the pformation period of these years, we have experienced three stages: Urban Industrial Park, creative industrial park, building and forming the brand of the park."

Shao Feng said, "now, strive to become a comprehensive service provider of China's fashion industry."

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< p > for this reason, Shanghai textile fashion company, which has already formed the four brand parks of "M50 fashion art, Shang loft fashion lifestyle, Shanghai international design exchange center fashion design, Shanghai international fashion center fashion", is also planning to create "original a target=" _blank "href=" //www.sjfzxm.com/ ">" /a "a target=" a "," clothing "," brand ", including" two "and" brand ". The former will plan to attract European buyers, the latter intends to go through department store mode and open department stores in some chain stores.

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< p > Shao Feng introduced that the "fashion and creative market" will become another brand created by Shanghai textile fashion industry development Co., Ltd.

According to Shao Feng's vision, the brand will not only provide an open communication platform for a target= "_blank" href= "//www.sjfzxm.com/" designer /a and artists, but also become a trading platform.

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< p > in the eyes of analysts, the pformation of the company has some helplessness.

It has been reported that as of July 11th, the yarn inventory of enterprises with more than 50 thousand enterprises in the the Yellow River River Basin was 30-40 days, an increase of 3-4 days from the same period last month, and the inventory of grey cloth was 25 days, which was reduced by two days from the same period last month.

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< p > at the same time, in 2012, the growth of Shanghai's cultural and creative industries increased by 3.3 percentage points higher than that of the city's GDP, and the contribution rate to Shanghai's economic growth reached 20.2%.

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< p > according to Shao Feng's assumption, the company intends to "extend the traditional manufacturing industry to the value chain of the manufacturing follow-up service, adhere to the development path of the fashion industry, take the high-end clothing brand as the core, and take the brand of the creative park as the platform to form a complete industrial chain".

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