Interpretation: Competition Pattern Of Major Footwear Countries In The World

2011/9/7 13:04:00 49

Understanding The National Competition Pattern Of Shoemaking Industry

Footwear enterprises in developed countries represented by European and American shoe companies occupy the whole world through design, quality and brand advantages.

industry chain

The high-end industry dominates the global footwear industry.

Developing trend

In addition to retaining a small number of high-end capacity, it focuses on brand operation, product R & D design, sales channel management, and so on.

Profit margin

The lower links are mostly outsourced; developing countries such as China, India and Brazil rely mainly on manufacturing cost advantages to mainly engage in the design and production of low and medium grade shoes, or in the form of OEM, which are mainly processed by famous brand shoe manufacturers in Europe and the United States. The added value of products is low, and they are at the low end of the industrial chain.

There are three main shoe production areas in the world: 1: China led Asian countries, including Vietnam, India and Indonesia, occupy more than 70% of the world's output; 2: European countries such as Italy, Spain and Portugal occupy less than 20% of production; 3: surplus production comes from South America's Brazil, North America's Mexico and other countries.

At present, the countries and regions that produce the largest footwear products are China, the European Union (mainly Italy, Spain, Portugal), India, Vietnam, Brazil and so on.

China has abundant labor resources and low cost. Although the footwear industry is also faced with factors such as unstable export environment and rising labor costs, it has built up a perfect upstream and downstream industrial chain after years of development, forming various industrial clusters of footwear production, and supporting the production industry.

competitive edge

In the short term, it is difficult for countries to take the place of China's big shoe makers.