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Red Bean Zhou Haijiang: From Township Enterprises To Pnational Groups

2011/5/11 14:29:00 187

In 1987, Zhou Haijiang was only the grass root employee of Wuxi Taihu knitted garment factory (the predecessor of the red bean group). At that time, he certainly did not think that in 24 years he would become the head of a large pnational enterprise group with 22000 employees and annual sales volume of 28 billion 200 million yuan. And the township enterprises with less than 10 million yuan in output value now have become a large modern group integrating clothing, rubber tires, bio pharmaceuticals and real estate.

Some people asked him what the biggest magic weapon of running a private enterprise is, and his answer is always "honesty".

Zhou Haijiang's honesty is not just an oral statement. The mark of "good faith" has been clear in the development of red beans.

Honesty must be carried out to the end.

In 1997, a retired worker in Shandong called red beans. He said he bought one two years ago.

Red bean

Shirts, which are damaged due to long-term wear and tear on the left cuffs and necklines, are not willing to be discarded. If they want to ask whether the company can repair them, the service hotline will immediately change their necklines and cuffs free of charge.

A year later, the old man telephoned again that the collar was damaged.

company

He helped him change the collar and sent three sets of collar and cuffs along with the repaired shirt.

After receiving the clothes, the old gentleman was very moved. He wrote a thank-you letter and expressed his gratitude.

A few years ago, when a sweater was asked to process a 300 thousand sweater from a factory, the inspector found that there were slight sweat stains on the two clothes. Zhou Haijiang immediately decided to check all the 300 thousand cultural shirts one by one to make sure that they were safe.

One year, a Italy businessman asked for 10 thousand sample processing.

clothing

But when the other party got a wrong letter in the foreign language, Zhou Haijiang, who was careful in the process of processing, found the workshop shut down and telegraphed Italy merchants to correct the mistake in time.

Zhou Haijiang said: "although red beans have lost, but they have won a good reputation for the enterprise, we will adhere to the integrity in the end."

Delicate and soft heart of universal love

In addition to honesty, Zhou Haijiang, like other entrepreneurs, has a soft philanthropic heart.

In 2009, he personally donated 1 million yuan to the windstorm in Taiwan. After the Wenchuan earthquake, the red bean Group donated about 6000000 yuan, and Zhou Haijiang donated 1 million to the three middle schools in Juyuan, Yingxiu and Beichuan again, and set up "71 red bean scholarship" in his personal name. In addition, he donated 1 million yuan to Yushu disaster area in a person's name, and the red bean Group donated 1 million 50 thousand yuan in cash and 2 million yuan to the disaster area.

"Creating wealth is the responsibility of an enterprise. It is also the responsibility of an enterprise to make good use of it."

In the face of so much charity expenses of red bean, Zhou Haijiang only took a simple word, but left a meaningful connotation.